GU Trademark

Trademark Overview


On Thursday, March 19, 2015, a trademark application was filed for GU with the United States Patent and Trademark Office. The USPTO has given the GU trademark a serial number of 86984646. The federal status of this trademark filing is REGISTERED as of Tuesday, November 7, 2023. This trademark is owned by Advanced Food Concepts, Incorporated. The GU trademark is filed in the Pharmaceutical Products, Leather Products, Houseware & Glass Products, Staple Food Products, Light Beverage Products, Advertising, and Business and Retail Services categories with the following description:

Energy gels, chews made primarily of maltodextrin, cereals, and grains, and also containing fruits, nuts or starches, the foregoing excluding desserts, confectionery and bakery products

All-purpose sport and athletic bags

Nutritional supplements in gel, chew, powder and liquid form, excluding desserts, confectionary and bakery products

On-line retail store services featuring energy foods, energy drinks, nutritional supplements, concentrates, tablets and drink mixes for use in preparation of sports drinks, clothing, headgear, water bottles, flasks, sport and athletic bags; promotional sponsorship of sporting events

Water bottles sold empty; plastic water bottles sold empty; flasks

Energy drinks; sports drinks; concentrates, tablets and powders for use in preparation of sports drinks excluding desserts, confectionery, and bakery products
gu

General Information


Serial Number86984646
Word MarkGU
Filing DateThursday, March 19, 2015
Status700 - REGISTERED
Status DateTuesday, November 7, 2023
Registration Number7213419
Registration DateTuesday, November 7, 2023
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 21, 2022

Trademark Statements


Goods and ServicesEnergy gels, chews made primarily of maltodextrin, cereals, and grains, and also containing fruits, nuts or starches, the foregoing excluding desserts, confectionery and bakery products
Description of MarkThe mark consists of the letters "GU" inside a hexagon with a double border around the hexagon.
Goods and ServicesAll-purpose sport and athletic bags
Goods and ServicesNutritional supplements in gel, chew, powder and liquid form, excluding desserts, confectionary and bakery products
Goods and ServicesOn-line retail store services featuring energy foods, energy drinks, nutritional supplements, concentrates, tablets and drink mixes for use in preparation of sports drinks, clothing, headgear, water bottles, flasks, sport and athletic bags; promotional sponsorship of sporting events
Goods and ServicesWater bottles sold empty; plastic water bottles sold empty; flasks
Goods and ServicesEnergy drinks; sports drinks; concentrates, tablets and powders for use in preparation of sports drinks excluding desserts, confectionery, and bakery products

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code005
First Use Anywhere DateFriday, January 2, 2015
First Use In Commerce DateFriday, January 2, 2015

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code018
First Use Anywhere DateSunday, October 31, 2021
First Use In Commerce DateSunday, October 31, 2021

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code021
First Use Anywhere DateThursday, January 15, 2015
First Use In Commerce DateThursday, January 15, 2015

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code030
First Use Anywhere DateFriday, January 2, 2015
First Use In Commerce DateFriday, January 2, 2015

International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code032
First Use Anywhere DateFriday, January 2, 2015
First Use In Commerce DateFriday, January 2, 2015

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, March 30, 2015
Primary Code035
First Use Anywhere DateWednesday, December 31, 2014
First Use In Commerce DateWednesday, December 31, 2014

Trademark Owner History


Party NameAdvanced Food Concepts, Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Party NameAdvanced Food Concepts, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Party NameAdvanced Food Concepts, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Trademark Events


Event DateEvent Description
Tuesday, November 7, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, November 7, 2023REGISTERED-PRINCIPAL REGISTER
Wednesday, October 4, 2023NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, October 3, 2023ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, September 26, 2023NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, September 25, 2023STATEMENT OF USE PROCESSING COMPLETE
Thursday, August 10, 2023USE AMENDMENT FILED
Monday, September 25, 2023DIVISIONAL PROCESSING COMPLETE
Thursday, August 10, 2023DIVISIONAL REQUEST RECEIVED
Thursday, September 21, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, September 14, 2023ITU OFFICE ACTION ISSUED FOR DIVISIONAL REQUEST
Monday, August 28, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, August 10, 2023TEAS REQUEST TO DIVIDE RECEIVED
Thursday, August 10, 2023TEAS STATEMENT OF USE RECEIVED
Saturday, February 11, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, February 9, 2023SOU EXTENSION 1 GRANTED
Thursday, February 9, 2023SOU EXTENSION 1 FILED
Thursday, February 9, 2023SOU TEAS EXTENSION RECEIVED
Tuesday, August 16, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 21, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 21, 2022PUBLISHED FOR OPPOSITION
Wednesday, June 1, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, May 20, 2022SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Monday, May 16, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 13, 2022SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Friday, April 1, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 1, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, April 1, 2022TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Monday, August 2, 2021REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, October 21, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, April 20, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, October 17, 2019REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, April 17, 2019REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, March 25, 2019ASSIGNED TO LIE
Saturday, September 8, 2018REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Saturday, September 8, 2018ASSIGNED TO LIE
Thursday, March 1, 2018REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, August 29, 2017REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Saturday, August 26, 2017ASSIGNED TO LIE
Wednesday, February 15, 2017REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, July 14, 2016REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, July 12, 2016ASSIGNED TO LIE
Monday, December 28, 2015NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Monday, December 28, 2015LETTER OF SUSPENSION E-MAILED
Monday, December 28, 2015SUSPENSION LETTER WRITTEN
Tuesday, December 22, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 21, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 21, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, June 24, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, June 24, 2015NON-FINAL ACTION E-MAILED
Wednesday, June 24, 2015NON-FINAL ACTION WRITTEN
Tuesday, June 23, 2015ASSIGNED TO EXAMINER
Tuesday, March 31, 2015NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, March 30, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 23, 2015NEW APPLICATION ENTERED