GOOD IS THE NEW COOL Trademark

Trademark Overview


On Monday, December 16, 2024, a trademark application was filed for GOOD IS THE NEW COOL with the United States Patent and Trademark Office. The USPTO has given the GOOD IS THE NEW COOL trademark a serial number of 98906147. The federal status of this trademark filing is REGISTERED as of Tuesday, November 25, 2025. This trademark is owned by GOOD IS THE NEW COOL, INC.. The GOOD IS THE NEW COOL trademark is filed in the Education & Entertainment Services category with the following description:

Providing online non-downloadable magazines in the fields of socially conscious lifestyles and climate-positive lifestyles; Entertainment media production services for motion pictures, television and Internet
good is the new cool

General Information


Serial Number98906147
Word MarkGOOD IS THE NEW COOL
Filing DateMonday, December 16, 2024
Status700 - REGISTERED
Status DateTuesday, November 25, 2025
Registration Number8037378
Registration DateTuesday, November 25, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 7, 2025

Trademark Statements


Goods and ServicesProviding online non-downloadable magazines in the fields of socially conscious lifestyles and climate-positive lifestyles; Entertainment media production services for motion pictures, television and Internet

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, December 16, 2024
Primary Code041
First Use Anywhere DateFriday, July 1, 2022
First Use In Commerce DateFriday, July 1, 2022

Trademark Owner History


Party NameGOOD IS THE NEW COOL, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBrooklyn, NY 11243

Party NameGOOD IS THE NEW COOL, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBrooklyn, NY 11243

Party NameGOOD IS THE NEW COOL, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBrooklyn, NY 11243

Trademark Events


Event DateEvent Description
Tuesday, December 17, 2024NEW APPLICATION ENTERED
Tuesday, December 17, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, June 3, 2025ASSIGNED TO EXAMINER
Tuesday, June 3, 2025NON-FINAL ACTION WRITTEN
Tuesday, June 3, 2025NON-FINAL ACTION E-MAILED
Tuesday, June 3, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 3, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 3, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 3, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, September 4, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 1, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 7, 2025PUBLISHED FOR OPPOSITION
Tuesday, October 7, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, October 16, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, October 16, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, October 16, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, October 16, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, November 25, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, November 25, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED