| Serial Number | 87753385 |
| Word Mark | GOOD CHOICES GOOD & SMART SMART PRICES |
| Filing Date | Friday, January 12, 2018 |
| Status | 705 - PARTIAL SECTION 8 & 15 ACCEPTED AND ACKNOWLEDGED |
| Status Date | Saturday, May 31, 2025 |
| Registration Number | 5676477 |
| Registration Date | Tuesday, February 12, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 8, 2018 |
| Goods and Services | [ Cereal-based energy bars; flavor-coated popped popcorn; granola; high-protein cereal bars; macaroni and cheese; multigrain-based snack foods; oatmeal; popped popcorn; steel-cut oats; trail mix consisting primarily of granola, and also including dried fruit, chocolate and processed nuts ] |
| Description of Mark | The mark consists of An elongated rectangle of solid color with rounded corners, with the horizontal midpoint of the rectangle expanding at the top and bottom in an arc; the shape also contains two lines inside of it that follow the top and bottom perimeters, respectively, of the shape; the words "GOOD & SMART" are contained inside the shape, with the ampersand having a stylized leaf attached to it; the words "GOOD CHOICES" appear above the shape, following the curve of the upper-central arc, and the words "SMART PRICES" appear below the shape, following the curve of the lower-central arc. |
| Goods and Services | [ Dried fruit; ] dried fruit-based snacks; [ fruit- and nut-based snack bars; potato chips; potato crisps; ] roasted nuts; shelled nuts; trail mix consisting primarily of processed nuts, seeds and dried fruit |
| Pseudo Mark | GOOD CHOICES GOOD AND SMART SMART PRICES |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | [ Apple juice beverages; ] coconut water |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 26, 2018 |
| Primary Code | 029 |
| First Use Anywhere Date | Wednesday, August 15, 2018 |
| First Use In Commerce Date | Wednesday, August 15, 2018 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Saturday, May 31, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Wednesday, August 15, 2018 |
| First Use In Commerce Date | Wednesday, August 15, 2018 |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 26, 2018 |
| Primary Code | 032 |
| First Use Anywhere Date | Friday, June 1, 2018 |
| First Use In Commerce Date | Friday, June 1, 2018 |
| Party Name | Dollar General Corporation |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Goodlettsville, TN 37072 |
| Party Name | Dollar General Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Goodlettsville, TN 37072 |
| Party Name | Dollar General Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Goodlettsville, TN 37072 |
| Event Date | Event Description |
| Tuesday, January 16, 2018 | NEW APPLICATION ENTERED |
| Saturday, January 27, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, January 26, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 18, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, November 29, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, November 29, 2018 | USE AMENDMENT FILED |
| Tuesday, December 18, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, March 30, 2018 | ASSIGNED TO EXAMINER |
| Thursday, April 5, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, May 8, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 8, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 3, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 18, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, January 9, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, January 10, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, January 15, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, February 12, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Sunday, December 20, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Sunday, December 20, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, December 20, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, February 7, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Saturday, May 31, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Saturday, May 31, 2025 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, May 31, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, February 12, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |