| Serial Number | 99495101 |
| Word Mark | GOLD SHIELD LENDING |
| Filing Date | Thursday, November 13, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Friday, March 13, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a highly stylized shape of a house next to the wording 'GOLD SHIELD LENDING.' |
| NOT AVAILABLE | "LENDING" |
| Goods and Services | Banking services |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 13, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Wednesday, October 1, 2025 |
| First Use In Commerce Date | Wednesday, October 1, 2025 |
| Party Name | First Merchants Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Muncie, IN 47305 US |
| Party Name | First Merchants Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Muncie, IN 47305 US |
| Event Date | Event Description |
| Thursday, November 13, 2025 | NEW APPLICATION ENTERED |
| Thursday, November 13, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, January 19, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, January 19, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, January 27, 2026 | ASSIGNED TO EXAMINER |
| Thursday, January 29, 2026 | NON-FINAL ACTION WRITTEN |
| Thursday, January 29, 2026 | NON-FINAL ACTION E-MAILED |
| Thursday, January 29, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 23, 2026 | EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED |
| Monday, February 23, 2026 | COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY |
| Monday, February 23, 2026 | EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Monday, February 23, 2026 | NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Friday, March 13, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 13, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 13, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |