GOING BLUE Trademark

Trademark Overview


On Friday, March 13, 2009, a trademark application was filed for GOING BLUE with the United States Patent and Trademark Office. The USPTO has given the GOING BLUE trademark a serial number of 77690946. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, July 14, 2017. This trademark is owned by Livinity, Inc.. The GOING BLUE trademark is filed in the Pharmaceutical Products, Advertising and Business and Retail Services categories with the following description:

Dietary and nutritional supplements; Nutraceuticals for use as a dietary supplement

Distributorship services in the field of dietary and nutritional supplements and personal care products; Multi-level marketing business services; On-line retail store services featuring dietary and nutritional supplements and personal care products
going blue

General Information


Serial Number77690946
Word MarkGOING BLUE
Filing DateFriday, March 13, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, July 14, 2017
Registration Number3887105
Registration DateTuesday, December 7, 2010
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 7, 2009

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of a globe with meridians, parallels, and outlines of continents, with crescents and orbiting spheres above the words "GOING BLUE".
Goods and ServicesDietary and nutritional supplements; Nutraceuticals for use as a dietary supplement
Goods and ServicesDistributorship services in the field of dietary and nutritional supplements and personal care products; Multi-level marketing business services; On-line retail store services featuring dietary and nutritional supplements and personal care products

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, July 14, 2017
Primary Code005
First Use Anywhere DateFriday, March 27, 2009
First Use In Commerce DateFriday, March 27, 2009

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, July 14, 2017
Primary Code035
First Use Anywhere DateFriday, March 27, 2009
First Use In Commerce DateFriday, March 27, 2009

Trademark Owner History


Party NameLivinity, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressRussell, KS 67665

Party NameLivinity, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressRussell, KS 67665

Party NameLivinity, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressRussell, KS 67665

Trademark Events


Event DateEvent Description
Friday, July 14, 2017CANCELLED SEC. 8 (6-YR)
Monday, December 7, 2015COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, November 9, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 12, 2014TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 7, 2010REGISTERED-PRINCIPAL REGISTER
Wednesday, November 3, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 2, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, November 1, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, October 4, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, October 4, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 4, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, May 10, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, May 10, 2010NON-FINAL ACTION E-MAILED
Monday, May 10, 2010SU - NON-FINAL ACTION - WRITTEN
Tuesday, April 13, 2010STATEMENT OF USE PROCESSING COMPLETE
Wednesday, March 24, 2010USE AMENDMENT FILED
Tuesday, April 13, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, March 24, 2010TEAS STATEMENT OF USE RECEIVED
Tuesday, September 29, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 7, 2009PUBLISHED FOR OPPOSITION
Wednesday, June 17, 2009NOTICE OF PUBLICATION
Friday, May 29, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, May 28, 2009ASSIGNED TO LIE
Thursday, May 28, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Sunday, May 24, 2009ASSIGNED TO EXAMINER
Wednesday, March 18, 2009NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, March 17, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, March 17, 2009NEW APPLICATION ENTERED IN TRAM