GO WITH THE FAUX Trademark
Trademark Overview
On Tuesday, August 26, 2025, a trademark application was filed for GO WITH THE FAUX with the United States Patent and Trademark Office. The USPTO has given the GO WITH THE FAUX trademark a serial number of 99357561. The federal status of this trademark filing is REGISTERED as of Tuesday, December 23, 2025. This trademark is owned by Tarte, Inc.. The GO WITH THE FAUX trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics
General Information
| Serial Number | 99357561 |
| Word Mark | GO WITH THE FAUX |
| Filing Date | Tuesday, August 26, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 23, 2025 |
| Registration Number | 8078607 |
| Registration Date | Tuesday, December 23, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 4, 2025 |
Trademark Statements
| Pseudo Mark | GO WITH THE FLOW |
| Goods and Services | Cosmetics |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, August 26, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, April 7, 2023 |
| First Use In Commerce Date | Friday, April 7, 2023 |
Trademark Owner History
| Party Name | Tarte, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10018 |
| Party Name | Tarte, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10018 |
| Party Name | Tarte, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10018 |
Trademark Events
| Event Date | Event Description |
| Tuesday, August 26, 2025 | NEW APPLICATION ENTERED |
| Tuesday, August 26, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 26, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, October 2, 2025 | ASSIGNED TO EXAMINER |
| Saturday, October 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 29, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 4, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 4, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 23, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 23, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
