GO HARD Trademark

Trademark Overview


On Monday, March 31, 2025, a trademark application was filed for GO HARD with the United States Patent and Trademark Office. The USPTO has given the GO HARD trademark a serial number of 79422759. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, January 6, 2026. This trademark is owned by BARILLA SVERIGE AB. The GO HARD trademark is filed in the Staple Food Products category with the following description:

Coffee; tea; cocoa; sugar; rice; tapioca; sago; artificial coffee; flour and preparations made from cereals, namely, cereal bars; bread and crisp bread; bread buns; bread rolls; ginger bread; unleavened bread; fruit bread; steamed bread; rye bread; toasted bread; gluten-free bread; bread made with soya beans; breadsticks; rusks; crackers; snack bars made from cereals; biscuits; pastry and cream and chocolate-filled confectionery; chocolate and chocolate-based products or products containing chocolate, namely, chocolate-based spreads, snacks; bakery products; chocolate creams; cocoa based creams in the form of spreads; rice-based snack foods; rice cake snacks; snack bars containing a mixture of processed grains, nuts and dried fruit; preparations in the nature of mixes for making cakes; pizzas and preparations for pizzas, namely, pizza crusts, sauces and bases; ice-cream; honey, treacle; yeast; baking-powder; salt, mustard; vinegar; savory sauces used as condiments; spices; ice
go hard

General Information


Serial Number79422759
Word MarkGO HARD
Filing DateMonday, March 31, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, January 6, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 6, 2026

Trademark Statements


Goods and ServicesCoffee; tea; cocoa; sugar; rice; tapioca; sago; artificial coffee; flour and preparations made from cereals, namely, cereal bars; bread and crisp bread; bread buns; bread rolls; ginger bread; unleavened bread; fruit bread; steamed bread; rye bread; toasted bread; gluten-free bread; bread made with soya beans; breadsticks; rusks; crackers; snack bars made from cereals; biscuits; pastry and cream and chocolate-filled confectionery; chocolate and chocolate-based products or products containing chocolate, namely, chocolate-based spreads, snacks; bakery products; chocolate creams; cocoa based creams in the form of spreads; rice-based snack foods; rice cake snacks; snack bars containing a mixture of processed grains, nuts and dried fruit; preparations in the nature of mixes for making cakes; pizzas and preparations for pizzas, namely, pizza crusts, sauces and bases; ice-cream; honey, treacle; yeast; baking-powder; salt, mustard; vinegar; savory sauces used as condiments; spices; ice

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateThursday, May 1, 2025
Primary Code030
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameBARILLA SVERIGE AB
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressSE

Party NameBARILLA SVERIGE AB
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressSE

Trademark Events


Event DateEvent Description
Thursday, May 1, 2025SN ASSIGNED FOR SECT 66A APPL FROM IB
Friday, May 2, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, May 2, 2025APPLICATION FILING RECEIPT MAILED
Wednesday, August 27, 2025ASSIGNED TO EXAMINER
Wednesday, September 17, 2025NON-FINAL ACTION WRITTEN
Thursday, September 18, 2025NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Thursday, November 6, 2025REFUSAL PROCESSED BY MPU
Thursday, November 6, 2025NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Thursday, November 13, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, November 13, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, November 13, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, November 13, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, November 13, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Thursday, November 13, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, November 13, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, November 13, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, November 22, 2025REFUSAL PROCESSED BY IB
Monday, December 8, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 16, 2025NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Wednesday, December 17, 2025NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Wednesday, December 31, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, January 1, 2026NOTIFICATION PROCESSED BY IB
Tuesday, January 6, 2026PUBLISHED FOR OPPOSITION
Tuesday, January 6, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED