GO AHEAD, LOSE YOURSELF Trademark

Trademark Overview


On Monday, August 29, 2016, a trademark application was filed for GO AHEAD, LOSE YOURSELF with the United States Patent and Trademark Office. The USPTO has given the GO AHEAD, LOSE YOURSELF trademark a serial number of 87154603. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, February 16, 2024. This trademark is owned by Ulta Salon, Cosmetics & Fragrance, Inc.. The GO AHEAD, LOSE YOURSELF trademark is filed in the Advertising, Business and Retail Services and Medical & Beauty Services & Agricultural Services categories with the following description:

Retail store services featuring health and beauty aids, perfumes and jewelry

Beauty salon services, namely, hair cutting, hairdressing, facials, skin care, nail care, manicures and pedicures
go ahead, lose yourself

General Information


Serial Number87154603
Word MarkGO AHEAD, LOSE YOURSELF
Filing DateMonday, August 29, 2016
Status710 - CANCELLED - SECTION 8
Status DateFriday, February 16, 2024
Registration Number5254500
Registration DateTuesday, August 1, 2017
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 16, 2017

Trademark Statements


Certificate of Correction for RegistrationIn the statement, Column 1, line 1, "ULTA SALON, COSMETICS & FRAGRANCE, LLC" should be deleted, and ULTA SALON, COSMETICS & FRAGRANCE, INC. should be inserted.
Goods and ServicesRetail store services featuring health and beauty aids, perfumes and jewelry
Goods and ServicesBeauty salon services, namely, hair cutting, hairdressing, facials, skin care, nail care, manicures and pedicures

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 16, 2024
Primary Code035
First Use Anywhere DateTuesday, September 30, 2014
First Use In Commerce DateTuesday, September 30, 2014

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 16, 2024
Primary Code044
First Use Anywhere DateTuesday, September 30, 2014
First Use In Commerce DateTuesday, September 30, 2014

Trademark Owner History


Party NameULTA BEAUTY, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBOLINGBROOK, IL 60440

Party NameULTA SALON, COSMETICS & FRAGRANCE, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWILMINGTON, DE 19808

Party NameULTA SALON, COSMETICS & FRAGRANCE, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressWILMINGTON, DE 19808

Party NameULTA SALON, COSMETICS & FRAGRANCE, LLC
Party Type11 - New Owner Before Publication
Legal Entity Type16 - Limited Liability Company
AddressWILMINGTON, DE 19808

Party NameUlta Salon, Cosmetics & Fragrance, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBolingbrook, IL 60440

Trademark Events


Event DateEvent Description
Friday, February 16, 2024CANCELLED SEC. 8 (6-YR)
Monday, August 1, 2022COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, May 19, 2022AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, March 9, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 11, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, December 5, 2017CORRECTION UNDER SECTION 7 - PROCESSED
Tuesday, December 5, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, October 27, 2017TEAS SECTION 7 REQUEST RECEIVED
Tuesday, August 1, 2017REGISTERED-PRINCIPAL REGISTER
Tuesday, May 16, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 16, 2017PUBLISHED FOR OPPOSITION
Wednesday, April 26, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, April 7, 2017LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, March 24, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, March 23, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, March 23, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 15, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, March 15, 2017ASSIGNED TO LIE
Wednesday, March 1, 2017AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, March 1, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, December 10, 2016NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, December 10, 2016NON-FINAL ACTION E-MAILED
Saturday, December 10, 2016NON-FINAL ACTION WRITTEN
Wednesday, December 7, 2016ASSIGNED TO EXAMINER
Friday, September 2, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, September 1, 2016NEW APPLICATION ENTERED