| Serial Number | 90274865 |
| Word Mark | GO 365 BY HUMANA |
| Filing Date | Friday, October 23, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 4, 2022 |
| Registration Number | 6605434 |
| Registration Date | Tuesday, January 4, 2022 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 19, 2021 |
| Description of Mark | The mark consists of the word "GO" in a circle with the number "365" outlined by a circle with the words "by Humana" to the right. |
| Goods and Services | Health care services, namely, wellness programs available exclusively through membership in participating health insurance plans and employer incentive programs; Wellness and health-related consulting services exclusively for participating health insurance plans and employers; Providing medical testing of fitness and medical consultations to corporate clients to help their employees make health, wellness and nutritional changes in their daily living to improve health |
| Goods and Services | Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise, preventative screenings, mental well-being, and social activities exclusively through membership in participating health insurance plans and employer incentive programs; Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, complete preventive health screenings and engage in other activities promoting health, physical and mental well-being, social interaction and engagement available exclusively through membership in participating health insurance plans and employer incentive programs |
| Pseudo Mark | GO THREE HUNDRED SIXTY FIVE BY HUMANA; GO THREE SIX FIVE BY HUMANA; GO THREE SIX FIVE BY HUMANA |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, December 12, 2020 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Thursday, January 19, 2017 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, December 12, 2020 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Thursday, January 19, 2017 |
| Party Name | Humana Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Humana Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Humana Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Event Date | Event Description |
| Tuesday, October 27, 2020 | NEW APPLICATION ENTERED |
| Saturday, December 12, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 15, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, March 2, 2021 | ASSIGNED TO EXAMINER |
| Monday, March 8, 2021 | EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED |
| Monday, March 8, 2021 | EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Monday, March 8, 2021 | NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Tuesday, March 9, 2021 | ASSIGNED TO LIE |
| Tuesday, March 9, 2021 | COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION ENTERED |
| Wednesday, September 8, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, September 8, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 8, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, September 9, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 29, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 19, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 19, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 4, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Monday, January 5, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, January 5, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, January 5, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, January 5, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, January 5, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |