| Serial Number | 90245584 |
| Word Mark | GO 365 BY HUMANA |
| Filing Date | Friday, October 9, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 2, 2022 |
| Registration Number | 6805892 |
| Registration Date | Tuesday, August 2, 2022 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 17, 2022 |
| Goods and Services | Health care services, namely, wellness programs available exclusively through membership in participating health insurance plans and employer incentive programs; Wellness and health-related consulting services exclusively for participating health insurance plans and employers; Providing medical testing of fitness and medical consultations to corporate clients to help their employees make health, wellness and nutritional changes in their daily living to improve health |
| Description of Mark | The mark consists of the word "GO" in white in a blue circle with the number "365" in blue in a white circle outlined in green with the words "by Humana" below in green. |
| Pseudo Mark | GO THREE HUNDRED SIXTY FIVE BY HUMANA; GO THREE SIXTY FIVE BY HUMANA; GO THREE SIX FIVE BY HUMANA |
| Goods and Services | Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise, preventative screenings, mental well-being, and social activities exclusively through membership in participating health insurance plans and employer incentive programs; Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, complete preventive health screenings and engage in other activities promoting health, physical and mental well-being, social interaction and engagement available exclusively through membership in participating health insurance plans and employer incentive programs |
| Goods and Services | Business consultation services in the field of programs intended to lower health care costs and increase business productivity through employee health, wellness, and nutritional changes in their daily living |
| Indication of Colors claimed | The color(s) blue, green and white is/are claimed as a feature of the mark. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 24, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Thursday, January 19, 2017 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 24, 2020 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Sunday, January 29, 2017 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 24, 2020 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, October 12, 2016 |
| First Use In Commerce Date | Thursday, January 19, 2017 |
| Party Name | Humana Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Humana Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Humana Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Event Date | Event Description |
| Tuesday, October 13, 2020 | NEW APPLICATION ENTERED |
| Tuesday, November 24, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, November 25, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, March 2, 2021 | ASSIGNED TO EXAMINER |
| Monday, March 8, 2021 | EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED |
| Monday, March 8, 2021 | EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Monday, March 8, 2021 | NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| Tuesday, March 9, 2021 | ASSIGNED TO LIE |
| Tuesday, March 9, 2021 | COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION ENTERED |
| Wednesday, August 18, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, August 25, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 25, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, September 23, 2021 | FINAL REFUSAL WRITTEN |
| Thursday, September 23, 2021 | FINAL REFUSAL E-MAILED |
| Thursday, September 23, 2021 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Wednesday, April 6, 2022 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, April 6, 2022 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, April 6, 2022 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, April 6, 2022 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, April 13, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 27, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 17, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 17, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 2, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 2, 2022 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Monday, January 5, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, January 5, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, January 5, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, January 5, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, January 5, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |