GO 365 Trademark

Trademark Overview


On Wednesday, April 20, 2016, a trademark application was filed for GO 365 with the United States Patent and Trademark Office. The USPTO has given the GO 365 trademark a serial number of 87007875. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Tuesday, October 15, 2024. This trademark is owned by Humana Inc.. The GO 365 trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Health care services, namely, wellness programs available exclusively through membership in participating health insurance plans and employer incentive programs; Wellness and health-related consulting service exclusively for participating health insurance plans and employers

Promoting awareness of the benefits of making health, wellness and nutritional changes in daily living to enable businesses to increase productivity and lower health care costs; business administration of programs intended to lower health care costs and increase business productivity through employee health, and nutritional changes

Computer application software for mobile phones, portable media players, and computers, namely, software for health care information data management available exclusively through membership in participating health insurance plans and employer incentive programs

Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise available exclusively through membership in participating health insurance plans and employer incentive programs; Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engage in other health-promoting activities
go 365

General Information


Serial Number87007875
Word MarkGO 365
Filing DateWednesday, April 20, 2016
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateTuesday, October 15, 2024
Registration Number5454121
Registration DateTuesday, April 24, 2018
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 27, 2016

Trademark Statements


Goods and ServicesHealth care services, namely, wellness programs available exclusively through membership in participating health insurance plans and employer incentive programs; Wellness and health-related consulting service exclusively for participating health insurance plans and employers
Goods and ServicesPromoting awareness of the benefits of making health, wellness and nutritional changes in daily living to enable businesses to increase productivity and lower health care costs; business administration of programs intended to lower health care costs and increase business productivity through employee health, and nutritional changes
Description of MarkThe mark consists of a green life block with a small solid white circle with the word "go" in green in it and a larger white outlined circle with the number "365" in white in it.
Goods and ServicesComputer application software for mobile phones, portable media players, and computers, namely, software for health care information data management available exclusively through membership in participating health insurance plans and employer incentive programs
Pseudo MarkGO THREE HUNDRED AND SIXTY FIVE
Goods and ServicesArranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise available exclusively through membership in participating health insurance plans and employer incentive programs; Entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engage in other health-promoting activities
Indication of Colors claimedThe color(s) green and white is/are claimed as a feature of the mark.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, April 26, 2016
Primary Code009
First Use Anywhere DateMonday, March 14, 2016
First Use In Commerce DateSunday, January 1, 2017

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, April 26, 2016
Primary Code035
First Use Anywhere DateMonday, March 14, 2016
First Use In Commerce DateSunday, January 1, 2017

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, April 26, 2016
Primary Code041
First Use Anywhere DateMonday, March 14, 2016
First Use In Commerce DateSunday, January 1, 2017

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, April 26, 2016
Primary Code044
First Use Anywhere DateMonday, March 14, 2016
First Use In Commerce DateSunday, January 1, 2017

Trademark Owner History


Party NameHumana Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40202

Party NameHumana Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLouisville, KY 40202

Party NameHumana Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40202

Trademark Events


Event DateEvent Description
Saturday, April 23, 2016NEW APPLICATION ENTERED
Tuesday, April 26, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, April 27, 2016NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, May 13, 2016ASSIGNED TO EXAMINER
Wednesday, May 18, 2016NON-FINAL ACTION WRITTEN
Wednesday, May 18, 2016NON-FINAL ACTION E-MAILED
Wednesday, May 18, 2016NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 14, 2016TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 20, 2016TEAS VOLUNTARY AMENDMENT RECEIVED
Tuesday, September 20, 2016PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Friday, October 7, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 1, 2016WITHDRAWN FROM PUB - OG REVIEW QUERY
Tuesday, November 15, 2016PREVIOUS ALLOWANCE COUNT WITHDRAWN
Thursday, November 17, 2016EXAMINERS AMENDMENT -WRITTEN
Thursday, November 17, 2016EXAMINERS AMENDMENT E-MAILED
Thursday, November 17, 2016NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, November 17, 2016EXAMINER'S AMENDMENT ENTERED
Thursday, November 17, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 7, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 27, 2016PUBLISHED FOR OPPOSITION
Tuesday, December 27, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, January 23, 2017TEAS POST PUBLICATION AMENDMENT RECEIVED
Tuesday, February 21, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 28, 2017ASSIGNED TO PETITION STAFF
Tuesday, February 28, 2017POST PUBLICATION AMENDMENT - ENTERED
Monday, August 21, 2017SOU TEAS EXTENSION RECEIVED
Monday, August 21, 2017SOU EXTENSION 1 FILED
Monday, August 21, 2017SOU EXTENSION 1 GRANTED
Wednesday, August 23, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, February 13, 2018TEAS STATEMENT OF USE RECEIVED
Monday, March 5, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, February 13, 2018USE AMENDMENT FILED
Tuesday, March 6, 2018STATEMENT OF USE PROCESSING COMPLETE
Wednesday, March 21, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, March 22, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 24, 2018REGISTERED-PRINCIPAL REGISTER
Monday, April 24, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, April 12, 2024TEAS SECTION 8 & 15 RECEIVED
Thursday, October 10, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 15, 2024REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, October 15, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, January 5, 2026TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, January 5, 2026APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, January 5, 2026TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, January 5, 2026ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, January 5, 2026TEAS CHANGE OF CORRESPONDENCE RECEIVED