| Serial Number | 88899478 |
| Word Mark | GLADWELL BY ATRIA SENIOR LIVING |
| Filing Date | Monday, May 4, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 24, 2020 |
| Registration Number | 6204806 |
| Registration Date | Tuesday, November 24, 2020 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, September 8, 2020 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retirement home services; providing assisted living facilities and independent living facilities; providing retirement home facilities, assisted living facilities, independent living facilities for seniors with Alzheimer's and dementia; providing temporary lodging and accommodations for seniors; providing temporary lodging and accommodations for families of seniors in retirement and independent living or assisted living facilities; providing assistance to senior citizens seeking to determine assisted living facilities appropriate to their needs; food preparation services |
| Description of Mark | The mark consists of the stylized word "GLADWELL" centered above the words "BY ATRIA SENIOR LIVING" in capital letters. |
| Goods and Services | Providing group physical fitness instruction and training in connection with exercise programs for seniors; educational services, namely, providing cognitive fitness programs for seniors; educational services, namely, conducting courses of instruction in the field of caring for persons suffering from Alzheimer's disease and other forms of memory impairment and distributing course materials in connection therewith |
| Goods and Services | Personal care assistance with activities of daily living, such as bathing, grooming, incontinence care, companionship, and personal mobility for the elderly, physically and mentally challenged individuals, and individuals suffering from Alzheimer's disease or other forms of memory impairments |
| Goods and Services | Real estate rental services, namely, rental and leasing of apartments and residential housing in retirement, assisted living, independent living, and Alzheimer's and dementia care living and lodging facilities; real estate management of retirement, assisted living, independent living, and Alzheimer's and dementia care living and lodging facilities |
| NOT AVAILABLE | "SENIOR LIVING" |
| Goods and Services | Transportation services, namely, providing shuttles and scheduled rides for senior living residents |
| Goods and Services | business consultation services for others in the field of managing and operating retirement homes, retirement facilities, assisted living facilities, independent living facilities, and Alzheimer's and dementia care facilities of others; business management and operation for others of retirement facilities, assisted living facilities, independent living facilities, and Alzheimer's and dementia care facilities; operation of a business for others, namely, retirement homes, retirement facilities, assisted living facilities, independent living facilities |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 036 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 039 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 043 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 045 |
| First Use Anywhere Date | Wednesday, January 1, 2020 |
| First Use In Commerce Date | Wednesday, January 1, 2020 |
| Party Name | Atria Senior Living, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Atria Senior Living, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Party Name | Atria Senior Living, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Louisville, KY 40202 |
| Event Date | Event Description |
| Thursday, May 7, 2020 | NEW APPLICATION ENTERED |
| Friday, May 15, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, July 29, 2020 | ASSIGNED TO EXAMINER |
| Friday, July 31, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, July 31, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Friday, July 31, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, July 31, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, August 4, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 19, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 8, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 8, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 24, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Sunday, October 22, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Sunday, October 22, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Sunday, October 22, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, November 24, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |