GENUINE Trademark

Trademark Overview


On Friday, May 17, 2013, a trademark application was filed for GENUINE with the United States Patent and Trademark Office. The USPTO has given the GENUINE trademark a serial number of 85935195. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, March 7, 2025. This trademark is owned by Secura Insurance. The GENUINE trademark is filed in the Insurance & Financial Services category with the following description:

Insurance administration; underwriting lines of insurance, namely, property and casualty insurance

General Information


Serial Number85935195
Word MarkGENUINE
Filing DateFriday, May 17, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, March 7, 2025
Registration Number4586958
Registration DateTuesday, August 19, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 3, 2014

Trademark Statements


Goods and ServicesInsurance administration; underwriting lines of insurance, namely, property and casualty insurance

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, March 7, 2025
Primary Code036
First Use Anywhere DateThursday, March 21, 2013
First Use In Commerce DateThursday, March 21, 2013

Trademark Owner History


Party NameSECURA INSURANCE COMPANY
Party Type31 - New Owner After Registration
Legal Entity Type99 - Other
AddressNEENAH, WI 54956

Party NameSecura Insurance
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressAppleton, WI 54915

Party NameSecura Insurance
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressAppleton, WI 54915

Party NameSecura Insurance
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressAppleton, WI 54915

Trademark Events


Event DateEvent Description
Tuesday, March 11, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 21, 2013NEW APPLICATION ENTERED
Wednesday, May 29, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, September 5, 2013ASSIGNED TO EXAMINER
Thursday, September 12, 2013NON-FINAL ACTION WRITTEN
Thursday, September 12, 2013NON-FINAL ACTION E-MAILED
Thursday, September 12, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 10, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, March 10, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, April 28, 2014ASSIGNED TO LIE
Tuesday, April 29, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, April 9, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 14, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 3, 2014PUBLISHED FOR OPPOSITION
Tuesday, June 3, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 19, 2014REGISTERED-PRINCIPAL REGISTER
Monday, August 19, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, August 11, 2020TEAS SECTION 8 & 15 RECEIVED
Friday, October 2, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, October 5, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, August 19, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, October 5, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, June 7, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, March 7, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, October 16, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP