| Serial Number | 98474189 |
| Word Mark | GEN ALPHAZ |
| Filing Date | Friday, March 29, 2024 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, July 1, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 6, 2025 |
| Goods and Services | Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content |
| Goods and Services | Toy stuffed animals; Children's multiple activity toys; Smart plush toys; Stuffed toy animals; Stuffed and plush toys |
| Pseudo Mark | GEN ALPHA Z |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 29, 2024 |
| Primary Code | 028 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 29, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | GLOBAL UPGRADE LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90077 |
| Party Name | GLOBAL UPGRADE LLC |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LOS ANGELES, CA 90077 |
| Party Name | HAAVS LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Los Angeles, CA 90077 |
| Event Date | Event Description |
| Friday, March 29, 2024 | NEW APPLICATION ENTERED |
| Friday, August 30, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, October 7, 2024 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Saturday, December 14, 2024 | ASSIGNED TO EXAMINER |
| Sunday, December 22, 2024 | NON-FINAL ACTION WRITTEN |
| Sunday, December 22, 2024 | NON-FINAL ACTION E-MAILED |
| Sunday, December 22, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, October 7, 2024 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Wednesday, January 22, 2025 | PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED |
| Wednesday, January 22, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, January 22, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, January 22, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 22, 2025 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Thursday, February 27, 2025 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, February 27, 2025 | FINAL REFUSAL WRITTEN |
| Thursday, February 27, 2025 | FINAL REFUSAL E-MAILED |
| Monday, March 10, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, March 10, 2025 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Monday, March 10, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 8, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, April 8, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, April 8, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 30, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 6, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 6, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 1, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, March 19, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 8, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, April 8, 2025 | EXAMINERS AMENDMENT E-MAILED |