GAMEPLAN BY AMERITAS Trademark
Trademark Overview
On Wednesday, November 29, 2023, a trademark application was filed for GAMEPLAN BY AMERITAS with the United States Patent and Trademark Office. The USPTO has given the GAMEPLAN BY AMERITAS trademark a serial number of 98290801. The federal status of this trademark filing is STATEMENT OF USE - TO EXAMINER as of Saturday, October 18, 2025. This trademark is owned by Ameritas Life Insurance Corp.. The GAMEPLAN BY AMERITAS trademark is filed in the Insurance & Financial Services category with the following description:
Financial planning
General Information
| Serial Number | 98290801 |
| Word Mark | GAMEPLAN BY AMERITAS |
| Filing Date | Wednesday, November 29, 2023 |
| Status | 748 - STATEMENT OF USE - TO EXAMINER |
| Status Date | Saturday, October 18, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 6, 2024 |
Trademark Statements
| Goods and Services | Financial planning |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 29, 2023 |
| Primary Code | 036 |
| First Use Anywhere Date | Wednesday, January 31, 2024 |
| First Use In Commerce Date | Wednesday, January 31, 2024 |
Trademark Owner History
| Party Name | Ameritas Life Insurance Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Lincoln, NE 68510 |
| Party Name | Ameritas Life Insurance Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Lincoln, NE 68510 |
Trademark Events
| Event Date | Event Description |
| Wednesday, November 29, 2023 | NEW APPLICATION ENTERED |
| Saturday, February 17, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, June 27, 2024 | ASSIGNED TO EXAMINER |
| Thursday, June 27, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 17, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 6, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 6, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 1, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, May 5, 2025 | ABANDONMENT - NO USE STATEMENT FILED |
| Monday, May 5, 2025 | ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED |
| Wednesday, May 14, 2025 | TEAS PETITION TO REVIVE RECEIVED |
| Wednesday, May 14, 2025 | PETITION TO REVIVE-GRANTED |
| Wednesday, May 14, 2025 | NOTICE OF REVIVAL - E-MAILED |
| Wednesday, May 14, 2025 | SOU EXTENSION RECEIVED WITH TEAS PETITION |
| Wednesday, May 14, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, October 18, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, May 14, 2025 | USE AMENDMENT FILED |
| Saturday, October 18, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
