GAME ON Trademark

Trademark Overview


On Tuesday, October 18, 2016, a trademark application was filed for GAME ON with the United States Patent and Trademark Office. The USPTO has given the GAME ON trademark a serial number of 76979217. The federal status of this trademark filing is REGISTERED as of Tuesday, May 8, 2018. This trademark is owned by LifeWay Christian Resources of the Southern Baptist Convention. The GAME ON trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Paper & Printed Material Products categories with the following description:

Electronic downloadable vacation Bible school materials, namely, electronic books, electronic clip art, prerecorded music, prerecorded videos in the field of religious instruction

Printed vacation Bible school materials, namely, publications in the nature of teacher guide books, student books in the field of religious instruction, books, specifically, music song books, music leader guidebooks, sheet music; accessories, specifically, Bible study leader packs in the nature of paper instructional guides in the field of religious instruction, and paper and cardboard promotional items in the nature of printed signs for vacation Bible schools, bulletins concerning religious instruction, and registration forms for vacation Bible schools
game on

General Information


Serial Number76979217
Word MarkGAME ON
Filing DateTuesday, October 18, 2016
Status700 - REGISTERED
Status DateTuesday, May 8, 2018
Registration Number5464744
Registration DateTuesday, May 8, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 23, 2017

Trademark Statements


Goods and ServicesElectronic downloadable vacation Bible school materials, namely, electronic books, electronic clip art, prerecorded music, prerecorded videos in the field of religious instruction
Goods and ServicesPrinted vacation Bible school materials, namely, publications in the nature of teacher guide books, student books in the field of religious instruction, books, specifically, music song books, music leader guidebooks, sheet music; accessories, specifically, Bible study leader packs in the nature of paper instructional guides in the field of religious instruction, and paper and cardboard promotional items in the nature of printed signs for vacation Bible schools, bulletins concerning religious instruction, and registration forms for vacation Bible schools

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, October 20, 2016
Primary Code009
First Use Anywhere DateTuesday, November 28, 2017
First Use In Commerce DateTuesday, November 28, 2017

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, October 20, 2016
Primary Code016
First Use Anywhere DateWednesday, October 18, 2017
First Use In Commerce DateWednesday, October 18, 2017

Trademark Owner History


Party NameLifeWay Christian Resources of the Southern Baptist Convention
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBrentwood, TN 37027

Party NameLifeWay Christian Resources of the Southern Baptist Convention
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNashville, TN 37234

Party NameLifeWay Christian Resources of the Southern Baptist Convention
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNashville, TN 37234

Trademark Events


Event DateEvent Description
Friday, January 27, 2017ASSIGNED TO EXAMINER
Thursday, October 20, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 25, 2016APPLICATION FILING RECEIPT MAILED
Friday, January 27, 2017NON-FINAL ACTION WRITTEN
Monday, January 30, 2017NON-FINAL ACTION MAILED
Thursday, February 9, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, February 9, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, February 10, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, March 13, 2017SUSPENSION LETTER WRITTEN
Monday, March 13, 2017LETTER OF SUSPENSION MAILED
Tuesday, March 14, 2017DIVISIONAL REQUEST RECEIVED
Tuesday, March 14, 2017TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, April 5, 2017CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, April 7, 2017DIVISIONAL PROCESSING COMPLETE
Tuesday, April 11, 2017NOTICE OF DIVIDED TRADEMARK APPLICATION MAILED
Wednesday, April 12, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, May 3, 2017NOTICE OF PUBLICATION
Tuesday, May 23, 2017PUBLISHED FOR OPPOSITION
Tuesday, July 18, 2017NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 20, 2018SU - NON-FINAL ACTION - WRITTEN
Thursday, January 11, 2018TEAS STATEMENT OF USE RECEIVED
Thursday, January 11, 2018USE AMENDMENT FILED
Tuesday, January 23, 2018STATEMENT OF USE PROCESSING COMPLETE
Tuesday, March 6, 2018ASSIGNED TO LIE
Thursday, March 8, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, March 8, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 8, 2018REGISTERED-PRINCIPAL REGISTER
Sunday, September 4, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 20, 2018NON-FINAL ACTION MAILED
Thursday, February 22, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, April 4, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, April 5, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Sunday, September 4, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Sunday, September 4, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, February 14, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sunday, September 4, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Sunday, September 4, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, February 14, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, February 14, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, February 14, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 14, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, May 8, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, May 7, 2024TEAS SECTION 8 & 15 RECEIVED