G GUARDIAN Trademark

Trademark Overview


On Friday, October 5, 2018, a trademark application was filed for G GUARDIAN with the United States Patent and Trademark Office. The USPTO has given the G GUARDIAN trademark a serial number of 88144927. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, August 15, 2025. This trademark is owned by The Guardian Life Insurance Company of America. The G GUARDIAN trademark is filed in the Insurance & Financial Services category with the following description:

Insurance administration; insurance agency services; insurance underwriting in the fields of life, accident, and fire; dental health insurance underwriting; financial and investment services, namely, financial planning and investment advisory services; group and individual life and disability insurance underwriting services; retirement planning services, namely, financial planning for retirement; retirement fund management; financial analysis and consultation; financial asset management; annuity underwriting and administration; insurance brokerage; insurance agency and brokerage services, namely, assisting in the purchase and sale of insurance and insurance products; administration of employee benefit plans concerning insurance and finance; investment advice; investment management; money management; retirement investment management; providing information in the fields of insurance, financial, and investment services via digital or on-line means and platforms, including through mobile a...
g guardian

General Information


Serial Number88144927
Word MarkG GUARDIAN
Filing DateFriday, October 5, 2018
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, August 15, 2025
Registration Number5739848
Registration DateTuesday, April 30, 2019
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, February 12, 2019

Trademark Statements


Description of MarkThe mark consists of the word "GUARDIAN" set out in a stylized format to the right of a stylized lower-case letter "G" comprised of two vertically interlocking circles, the top circle having a stem, the bottom circle featuring a small gap on the left side.
Goods and ServicesInsurance administration; insurance agency services; insurance underwriting in the fields of life, accident, and fire; dental health insurance underwriting; financial and investment services, namely, financial planning and investment advisory services; group and individual life and disability insurance underwriting services; retirement planning services, namely, financial planning for retirement; retirement fund management; financial analysis and consultation; financial asset management; annuity underwriting and administration; insurance brokerage; insurance agency and brokerage services, namely, assisting in the purchase and sale of insurance and insurance products; administration of employee benefit plans concerning insurance and finance; investment advice; investment management; money management; retirement investment management; providing information in the fields of insurance, financial, and investment services via digital or on-line means and platforms, including through mobile apps, websites and social media platforms; insurance underwriting in the fields of dental, accidental, critical illness and pet insurance provided through digital or online means and platforms, including mobile apps, websites and social media platforms; advising on and administering a network of financial, insurance, investment, retirement and annuity advisors and agents
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, October 16, 2018
Primary Code036
First Use Anywhere DateFriday, September 21, 2018
First Use In Commerce DateFriday, September 21, 2018

Trademark Owner History


Party NameThe Guardian Life Insurance Company of America
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Party NameThe Guardian Life Insurance Company of America
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Party NameThe Guardian Life Insurance Company of America
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Trademark Events


Event DateEvent Description
Wednesday, November 14, 2018SUSPENSION LETTER WRITTEN
Tuesday, October 9, 2018NEW APPLICATION ENTERED
Tuesday, October 16, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, November 7, 2018ASSIGNED TO EXAMINER
Wednesday, November 14, 2018LETTER OF SUSPENSION E-MAILED
Wednesday, November 14, 2018NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Friday, December 7, 2018TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Thursday, December 13, 2018ASSIGNED TO LIE
Wednesday, December 19, 2018ASSIGNED TO LIE
Wednesday, December 19, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 19, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, January 7, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 23, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 12, 2019PUBLISHED FOR OPPOSITION
Tuesday, February 12, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 30, 2019REGISTERED-PRINCIPAL REGISTER
Thursday, September 26, 2019TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, September 26, 2019APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, April 22, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 22, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, April 22, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 22, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, April 22, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, April 30, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, April 9, 2025TEAS SECTION 8 & 15 RECEIVED
Friday, August 15, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, August 15, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, August 15, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED