FUR THE DOGS KIEHL'S SINCE 1851 Trademark
Trademark Overview
On Tuesday, July 22, 2025, a trademark application was filed for FUR THE DOGS KIEHL'S SINCE 1851 with the United States Patent and Trademark Office. The USPTO has given the FUR THE DOGS KIEHL'S SINCE 1851 trademark a serial number of 99296470. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, December 9, 2025. This trademark is owned by L'Oreal USA S/D, Inc.. The FUR THE DOGS KIEHL'S SINCE 1851 trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Pet shampoos; pet conditioners
General Information
| Serial Number | 99296470 |
| Word Mark | FUR THE DOGS KIEHL'S SINCE 1851 |
| Filing Date | Tuesday, July 22, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, December 9, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 9, 2025 |
Trademark Statements
| NOT AVAILABLE | "SINCE 1851" |
| Pseudo Mark | FUR THE DOGS KIEHLS SINCE ONE THOUSAND EIGHT HUNDRED FIFTY ONE |
| Pseudo Mark | FUR THE DOGS KIEHLS SINCE ONE EIGHT FIVE ONE |
| Description of Mark | The mark consists of the words "FUR THE DOGS" in stylized lettering, under which is the word "KIEHL'S" with horizontal lines above and below it, under which are the words "SINCE 1851". |
| Goods and Services | Pet shampoos; pet conditioners |
| Pseudo Mark | FUR THE DOGS KIEHLS SINCE EIGHTEEN FIFTY ONE |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 22, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | L'Oreal USA S/D, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Party Name | L'Oreal USA S/D, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
Trademark Events
| Event Date | Event Description |
| Tuesday, July 22, 2025 | NEW APPLICATION ENTERED |
| Tuesday, July 22, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, October 12, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Sunday, October 12, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, November 5, 2025 | ASSIGNED TO EXAMINER |
| Thursday, November 13, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |