FRESH, NOT FROZEN. TASTE THE DIFFERENCE. Trademark
Trademark Overview
On Monday, October 1, 2018, a trademark application was filed for FRESH, NOT FROZEN. TASTE THE DIFFERENCE. with the United States Patent and Trademark Office. The USPTO has given the FRESH, NOT FROZEN. TASTE THE DIFFERENCE. trademark a serial number of 88137956. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 28, 2025. This trademark is owned by Pei Wei Asian Diner, LLC. The FRESH, NOT FROZEN. TASTE THE DIFFERENCE. trademark is filed in the Restaurant & Hotel Services category with the following description:
Restaurant services; restaurant services, including sit-down service of food and take-out restaurant services; restaurant services, namely, providing of food and beverages for consumption on and off the premises; restaurant, bar and catering services
General Information
| Serial Number | 88137956 |
| Word Mark | FRESH, NOT FROZEN. TASTE THE DIFFERENCE. |
| Filing Date | Monday, October 1, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 28, 2025 |
| Registration Number | 5750821 |
| Registration Date | Tuesday, May 14, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 26, 2019 |
Trademark Statements
| Goods and Services | Restaurant services; restaurant services, including sit-down service of food and take-out restaurant services; restaurant services, namely, providing of food and beverages for consumption on and off the premises; restaurant, bar and catering services |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 28, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | Monday, September 24, 2018 |
| First Use In Commerce Date | Friday, September 28, 2018 |
Trademark Owner History
| Party Name | Pei Wei Asian Diner, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Irving, TX 75063 |
| Party Name | Pei Wei Asian Diner, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Irving, TX 75038 |
| Party Name | Pei Wei Asian Diner, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Irving, TX 75038 |
Trademark Events
| Event Date | Event Description |
| Thursday, October 4, 2018 | NEW APPLICATION ENTERED |
| Tuesday, October 9, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 11, 2019 | ASSIGNED TO EXAMINER |
| Monday, January 14, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 6, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 26, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 26, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 14, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, May 25, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, May 25, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, May 25, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, May 25, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, May 25, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, May 14, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 28, 2025 | CANCELLED SEC. 8 (6-YR) |
