FRESH IS OUR PHILOSOPHY Trademark

Trademark Overview


On Thursday, September 7, 2017, a trademark application was filed for FRESH IS OUR PHILOSOPHY with the United States Patent and Trademark Office. The USPTO has given the FRESH IS OUR PHILOSOPHY trademark a serial number of 87599716. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, January 2, 2026. This trademark is owned by Mars, Incorporated. The FRESH IS OUR PHILOSOPHY trademark is filed in the Staple Food Products category with the following description:

Confectionery, namely, candy and chocolate
fresh is our philosophy

General Information


Serial Number87599716
Word MarkFRESH IS OUR PHILOSOPHY
Filing DateThursday, September 7, 2017
Status710 - CANCELLED - SECTION 8
Status DateFriday, January 2, 2026
Registration Number5782407
Registration DateTuesday, June 18, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 16, 2018

Trademark Statements


Goods and ServicesConfectionery, namely, candy and chocolate

Classification Information


International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, January 2, 2026
Primary Code030
First Use Anywhere DateFriday, March 1, 2019
First Use In Commerce DateFriday, March 1, 2019

Trademark Owner History


Party NameMars, Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Party NameMars, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Party NameMars, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMcLean, VA 22101

Trademark Events


Event DateEvent Description
Monday, September 11, 2017NEW APPLICATION ENTERED
Wednesday, September 13, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, November 30, 2017ASSIGNED TO EXAMINER
Friday, December 8, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 27, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 16, 2018PUBLISHED FOR OPPOSITION
Tuesday, January 16, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 13, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, September 13, 2018SOU TEAS EXTENSION RECEIVED
Thursday, September 13, 2018SOU EXTENSION 1 FILED
Thursday, September 13, 2018SOU EXTENSION 1 GRANTED
Saturday, September 15, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, March 1, 2019TEAS STATEMENT OF USE RECEIVED
Friday, March 1, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 21, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, March 1, 2019USE AMENDMENT FILED
Thursday, March 21, 2019STATEMENT OF USE PROCESSING COMPLETE
Monday, May 13, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, May 14, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 18, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, June 18, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, January 2, 2026CANCELLED SEC. 8 (6-YR)