FRESH CHOICES Trademark

Trademark Overview


On Thursday, October 18, 2012, a trademark application was filed for FRESH CHOICES with the United States Patent and Trademark Office. The USPTO has given the FRESH CHOICES trademark a serial number of 85757936. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, January 5, 2024. This trademark is owned by VALERO MARKETING AND SUPPLY COMPANY. The FRESH CHOICES trademark is filed in the Advertising, Business and Retail Services category with the following description:

retail convenience store services offered at retail gasoline stations
fresh choices

General Information


Serial Number85757936
Word MarkFRESH CHOICES
Filing DateThursday, October 18, 2012
Status710 - CANCELLED - SECTION 8
Status DateFriday, January 5, 2024
Registration Number4357570
Registration DateTuesday, June 25, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 9, 2013

Trademark Statements


Description of MarkThe mark consists of the words "Fresh Choices" in white letters with red and maroon shadowing bordered by a quadrilateral in red with white outlining. Incomplete ovals appear in white within the quadrilateral enclosing the words "Fresh Choices". The left incomplete oval contains a yellow colored curved bar that extends along its inside arc and the right incomplete oval has a maroon colored curved bar that extends along its inside arch. The color maroon also appears as border of the quadrilateral, extending along the lower left corner, the bottom, and the right edge of the quadrilateral. A yellow colored triangular wedge extends above and along the top left portion of the quadrilateral.
Indication of Colors claimedThe color(s) red, white, yellow and maroon is/are claimed as a feature of the mark.
Goods and Servicesretail convenience store services offered at retail gasoline stations
Disclaimer with Predetermined Text"FRESH"

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, January 5, 2024
Primary Code035
First Use Anywhere DateFriday, December 28, 2007
First Use In Commerce DateFriday, December 28, 2007

Trademark Owner History


Party NameCIRCLE K STORES INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressTEMPE, AZ 85284

Party NameCST BRANDS HOLDINGS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressHouston, TX 77010

Party NameCST SERVICES LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSAN ANTONIO, TX 78249

Party NameCST SERVICES LLC
Party Type22 - New Owner After Publication
Legal Entity Type16 - Limited Liability Company
AddressSAN ANTONIO, TX 78249

Party NameCST SERVICES LLC
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
AddressSAN ANTONIO, TX 78249

Party NameVALERO MARKETING AND SUPPLY COMPANY
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Antonio, TX 78249

Party NameVALERO MARKETING AND SUPPLY COMPANY
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Antonio, TX 78249

Trademark Events


Event DateEvent Description
Friday, January 5, 2024CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, June 25, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, February 19, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, February 19, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, February 19, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, February 19, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, February 19, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, February 18, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 18, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 18, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, February 18, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 18, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, July 22, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, July 2, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, July 2, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, July 2, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 2, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 2, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Sunday, August 4, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, August 3, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, August 3, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, June 18, 2019TEAS SECTION 8 & 15 RECEIVED
Wednesday, May 22, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, June 25, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, March 23, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 27, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, April 1, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, March 2, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, March 2, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 27, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, October 23, 2013ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 23, 2013TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 25, 2013REGISTERED-PRINCIPAL REGISTER
Wednesday, May 8, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, April 9, 2013PUBLISHED FOR OPPOSITION
Wednesday, March 20, 2013NOTICE OF PUBLICATION
Wednesday, March 6, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 6, 2013ASSIGNED TO LIE
Thursday, February 21, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, February 21, 2013EXAMINER'S AMENDMENT MAILED
Wednesday, February 20, 2013EXAMINER'S AMENDMENT ENTERED
Wednesday, February 20, 2013EXAMINERS AMENDMENT -WRITTEN
Friday, February 15, 2013ASSIGNED TO EXAMINER
Wednesday, October 24, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, October 23, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, October 22, 2012NEW APPLICATION ENTERED