FORTUNE FAVOURS THE BRAVE Trademark

Trademark Overview

On Thursday, July 26, 2012, a trademark application was filed for FORTUNE FAVOURS THE BRAVE with the United States Patent and Trademark Office. The USPTO has given the FORTUNE FAVOURS THE BRAVE trademark a serial number of 85688012. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, October 3, 2025. This trademark is owned by Brand U Media, Inc.. The FORTUNE FAVOURS THE BRAVE trademark is filed in the Jewelry Products, Leather Products, and Clothing & Apparel Products categories with the following description:

Mixed martial arts clothing, fight wear clothing as well as casual and outer wear, namely, t-shirts, shorts, fighter shorts, wristbands, jackets, hats, caps, track suits, pants, long sleeve shirts, hooded sweatshirts, pullovers, jeans, underwear, tuques, beanies, leggings, dresses, button down long sleeve shirts, jean shorts

Leather wrist bracelets

Goods of leather and imitation leather, namely, leather and imitation leather bags; all-purpose carrying bags; sports bags and travel bags, parts and fittings for the aforesaid goods
fortune favours the brave

General Information

Serial Number85688012
Word MarkFORTUNE FAVOURS THE BRAVE
Filing DateThursday, July 26, 2012
Status800 - REGISTERED AND RENEWED
Status DateFriday, October 3, 2025
Registration Number4530277
Registration DateTuesday, May 13, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 16, 2013

Trademark Statements

Goods and ServicesMixed martial arts clothing, fight wear clothing as well as casual and outer wear, namely, t-shirts, shorts, fighter shorts, wristbands, jackets, hats, caps, track suits, pants, long sleeve shirts, hooded sweatshirts, pullovers, jeans, underwear, tuques, beanies, leggings, dresses, button down long sleeve shirts, jean shorts
Goods and ServicesLeather wrist bracelets
Goods and ServicesGoods of leather and imitation leather, namely, leather and imitation leather bags; all-purpose carrying bags; sports bags and travel bags, parts and fittings for the aforesaid goods

Classification Information

International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes002, 027, 028, 050
Class Status Code6 - Active
Class Status DateFriday, May 24, 2013
Primary Code014
First Use Anywhere DateSaturday, November 30, 2013
First Use In Commerce DateSaturday, November 30, 2013
International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateFriday, May 24, 2013
Primary Code018
First Use Anywhere DateTuesday, May 31, 2011
First Use In Commerce DateTuesday, May 31, 2011
International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateFriday, May 24, 2013
Primary Code025
First Use Anywhere DateThursday, September 30, 2010
First Use In Commerce DateThursday, September 30, 2010

Trademark Owner History

Party NameChosen Few Holdings, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressGlens Falls, NY 12801
Party NameChosen Few Holdings, LLC
Party Type21 - New Owner After Publication
Legal Entity Type16 - Limited Liability Company
AddressQUEENSBURY, NY 12804
Party NameBrand U Media, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMontreal H3K-1G6
CA
Party NameBrand U Media, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMontreal H3K-1G6
CA

Trademark Events

Event DateEvent Description
Monday, July 30, 2012NEW APPLICATION ENTERED
Friday, August 3, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, November 22, 2012ASSIGNED TO EXAMINER
Monday, November 26, 2012PRIORITY ACTION WRITTEN
Monday, November 26, 2012PRIORITY ACTION E-MAILED
Monday, November 26, 2012NOTIFICATION OF PRIORITY ACTION E-MAILED
Friday, May 24, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, May 24, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, May 24, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, May 27, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 12, 2013ASSIGNED TO LIE
Thursday, June 13, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, June 26, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 16, 2013PUBLISHED FOR OPPOSITION
Tuesday, July 16, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 10, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 19, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, March 5, 2014TEAS STATEMENT OF USE RECEIVED
Wednesday, April 2, 2014CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, March 5, 2014USE AMENDMENT FILED
Thursday, April 3, 2014STATEMENT OF USE PROCESSING COMPLETE
Saturday, April 5, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, April 7, 2014ASSIGNED TO LIE
Tuesday, April 8, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, April 9, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, May 13, 2014REGISTERED-PRINCIPAL REGISTER
Thursday, December 10, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 10, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, May 13, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, November 13, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, November 13, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, November 13, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, November 13, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, November 13, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, November 13, 2020TEAS SECTION 8 & 15 RECEIVED
Saturday, February 20, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, February 20, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 20, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, May 13, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, November 13, 2024TEAS SECTION 8 & 9 RECEIVED
Saturday, December 7, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, December 14, 2024OFFICE ACTION ISSUED POU1
Monday, June 16, 2025TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Friday, October 3, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, October 3, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, October 3, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

brave favours fortune leather bags shorts shirts goods long sleeve namely imitation wear