FORD BLUE Trademark

Trademark Overview


On Tuesday, March 1, 2022, a trademark application was filed for FORD BLUE with the United States Patent and Trademark Office. The USPTO has given the FORD BLUE trademark a serial number of 97290186. The federal status of this trademark filing is FOURTH EXTENSION - GRANTED as of Thursday, June 27, 2024. This trademark is owned by Ford Motor Company. The FORD BLUE trademark is filed in the Communication Services, Computer & Software Products & Electrical & Scientific Products, Vehicles & Locomotive Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Downloadable and recorded software in the nature of vehicle operating system software; downloadable and recorded computer programs for reading, diagnosing, updating and analyzing vehicle parts and vehicle system operations; vehicle based electronic modules comprised of computer hardware and recorded onboard software for transmitting diagnostic information and vehicle operational status; recorded computer software that enables communication between vehicles and connected devices; electronic control units for managing electric vehicle software components; electric power control apparatus for vehicles, namely, electrical controllers and power supply controllers; electronic battery control modules comprised of electronic controllers for batteries for electric vehicles; electronic control systems comprised of electronic controllers for vehicle electrical batteries; electronic controllers for vehicles; computer hardware for telecommunication in motor vehicles; telecommunications apparatus fo...

Electronic transmission of automobile information and data; telecommunications services to update vehicle software and firmware over the air, namely, electronic transmission of data; providing telecommunications connections to a global computer network; telecommunications gateway services for over-the-air updating of vehicles; providing a telecommunications link between vehicles and a central communications platform

Promoting the sales of goods and services of others in the automotive industry through the distribution and dissemination of promotional materials and product information in print, television and radio broadcast, and the Internet; retail store services in the field of automobiles, automobile parts and accessories

Motor vehicles, namely, automobiles, pick-up trucks, electric vehicles in the nature of automobiles, sport utility vehicles, off-road vehicles, and their structural parts

Providing temporary use of non-downloadable cloud-based software for connecting, operating and managing networked vehicles
ford blue

General Information


Serial Number97290186
Word MarkFORD BLUE
Filing DateTuesday, March 1, 2022
Status733 - FOURTH EXTENSION - GRANTED
Status DateThursday, June 27, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 3, 2022

Trademark Statements


Goods and ServicesDownloadable and recorded software in the nature of vehicle operating system software; downloadable and recorded computer programs for reading, diagnosing, updating and analyzing vehicle parts and vehicle system operations; vehicle based electronic modules comprised of computer hardware and recorded onboard software for transmitting diagnostic information and vehicle operational status; recorded computer software that enables communication between vehicles and connected devices; electronic control units for managing electric vehicle software components; electric power control apparatus for vehicles, namely, electrical controllers and power supply controllers; electronic battery control modules comprised of electronic controllers for batteries for electric vehicles; electronic control systems comprised of electronic controllers for vehicle electrical batteries; electronic controllers for vehicles; computer hardware for telecommunication in motor vehicles; telecommunications apparatus for transmitting data and updating vehicle software in the nature of wireless transmitters and receivers
Goods and ServicesElectronic transmission of automobile information and data; telecommunications services to update vehicle software and firmware over the air, namely, electronic transmission of data; providing telecommunications connections to a global computer network; telecommunications gateway services for over-the-air updating of vehicles; providing a telecommunications link between vehicles and a central communications platform
Goods and ServicesPromoting the sales of goods and services of others in the automotive industry through the distribution and dissemination of promotional materials and product information in print, television and radio broadcast, and the Internet; retail store services in the field of automobiles, automobile parts and accessories
Goods and ServicesMotor vehicles, namely, automobiles, pick-up trucks, electric vehicles in the nature of automobiles, sport utility vehicles, off-road vehicles, and their structural parts
Goods and ServicesProviding temporary use of non-downloadable cloud-based software for connecting, operating and managing networked vehicles

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateFriday, March 4, 2022
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, March 4, 2022
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class012 - Vehicles; apparatus for locomotion by land, air, or water.
US Class Codes019, 021, 023, 031, 035, 044
Class Status Code6 - Active
Class Status DateFriday, March 4, 2022
Primary Code012
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, March 4, 2022
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, March 4, 2022
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameFord Motor Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDearborn, MI 48126

Party NameFord Motor Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDearborn, MI 48126

Trademark Events


Event DateEvent Description
Tuesday, March 29, 2022ASSIGNED TO EXAMINER
Friday, March 4, 2022NEW APPLICATION ENTERED
Friday, March 4, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 30, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 13, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 3, 2022PUBLISHED FOR OPPOSITION
Tuesday, May 3, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 28, 2022NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 15, 2022SOU TEAS EXTENSION RECEIVED
Tuesday, November 15, 2022SOU EXTENSION 1 FILED
Tuesday, November 15, 2022SOU EXTENSION 1 GRANTED
Thursday, November 17, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 1, 2023SOU TEAS EXTENSION RECEIVED
Thursday, June 1, 2023SOU EXTENSION 2 FILED
Thursday, June 1, 2023SOU EXTENSION 2 GRANTED
Saturday, June 3, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, November 30, 2023SOU TEAS EXTENSION RECEIVED
Thursday, November 30, 2023SOU EXTENSION 3 FILED
Thursday, November 30, 2023SOU EXTENSION 3 GRANTED
Friday, December 1, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 27, 2024SOU TEAS EXTENSION RECEIVED
Thursday, June 27, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, June 27, 2024SOU EXTENSION 4 GRANTED
Thursday, June 27, 2024SOU EXTENSION 4 FILED