| Serial Number | 99138271 |
| Word Mark | FOR U+ |
| Filing Date | Tuesday, April 15, 2025 |
| Status | 653 - SUSPENSION LETTER - MAILED |
| Status Date | Thursday, November 13, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | membership club services in the nature of providing customer loyalty incentive reward program for retail grocery store customers featuring expedited home delivery services, discounts on purchased products, partnership discounts, promotional store credits, gift cards, rewards for loyalty account holders, loyalty coupons for frequent shoppers of retail grocery stores, and VIP customer service line |
| Goods and Services | Providing online, non-downloadable software for offering and distribution ofdiscount offers downloaded to members loyalty accounts or device shopping list,for the purpose of promoting additional targeted savings and rewarding loyalty |
| Pseudo Mark | FOR U PLUS |
| Description of Mark | The mark consists of a line forming a square shape with rounded corners with the letter "U" inside and the word "for" to the left of the "U" and a plus sign to the right interrupting the line forming the square. |
| Goods and Services | Downloadable software, namely, software for offering and distribution of discount offers downloaded to members loyalty accounts or device shopping list, for the purpose of promoting additional targeted savings and rewarding loyalty |
| Pseudo Mark | FOR YOU PLUS |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 15, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 15, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 15, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | SAFEWAY INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | PLEASANTON, CA 94588 |
| Party Name | Safeway Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Boise, ID 83706 |
| Event Date | Event Description |
| Tuesday, April 15, 2025 | NEW APPLICATION ENTERED |
| Tuesday, April 15, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, August 24, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Sunday, August 24, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, September 5, 2025 | ASSIGNED TO EXAMINER |
| Friday, September 5, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, September 5, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, September 5, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, September 8, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, September 8, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, September 8, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, September 9, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, September 30, 2025 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Thursday, October 2, 2025 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Friday, October 3, 2025 | NON-FINAL ACTION WRITTEN |
| Friday, October 3, 2025 | NON-FINAL ACTION E-MAILED |
| Friday, October 3, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, October 15, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, October 15, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, October 15, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, November 13, 2025 | SUSPENSION LETTER WRITTEN |
| Thursday, November 13, 2025 | LETTER OF SUSPENSION E-MAILED |
| Thursday, November 13, 2025 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Wednesday, January 7, 2026 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |