FOR THE LOVE OF COLOR Trademark
Trademark Overview
On Monday, September 24, 2018, a trademark application was filed for FOR THE LOVE OF COLOR with the United States Patent and Trademark Office. The USPTO has given the FOR THE LOVE OF COLOR trademark a serial number of 88129748. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 21, 2025. This trademark is owned by Da Vinci Paint Co., Inc.. The FOR THE LOVE OF COLOR trademark is filed in the Advertising, Business and Retail Services category with the following description:
online and retail store services for artist paints and supplies
General Information
| Serial Number | 88129748 |
| Word Mark | FOR THE LOVE OF COLOR |
| Filing Date | Monday, September 24, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 21, 2025 |
| Registration Number | 5744977 |
| Registration Date | Tuesday, May 7, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 19, 2019 |
Trademark Statements
| Goods and Services | online and retail store services for artist paints and supplies |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 21, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, September 17, 2018 |
| First Use In Commerce Date | Monday, September 17, 2018 |
Trademark Owner History
| Party Name | Da Vinci Paint Co., Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Rancho Santa Margarita, CA 92688 |
| Party Name | Da Vinci Paint Co., Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Rancho Santa Margarita, CA 92688 |
| Party Name | Da Vinci Paint Co., Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Rancho Santa Margarita, CA 92688 |
Trademark Events
| Event Date | Event Description |
| Thursday, September 27, 2018 | NEW APPLICATION ENTERED |
| Monday, October 1, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, January 5, 2019 | ASSIGNED TO EXAMINER |
| Thursday, January 10, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 30, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 19, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 19, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 7, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 7, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 21, 2025 | CANCELLED SEC. 8 (6-YR) |
