FOR THE LOVE OF CALIFORNIANS Trademark
Trademark Overview
On Wednesday, May 20, 2026, a trademark application was filed for FOR THE LOVE OF CALIFORNIANS with the United States Patent and Trademark Office. The USPTO has given the FOR THE LOVE OF CALIFORNIANS trademark a serial number of 99835030. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, May 20, 2026. This trademark is owned by California Health Benefit Exchange. The FOR THE LOVE OF CALIFORNIANS trademark is filed in the Advertising, Business and Retail Services category with the following description:
Providing health insurance exchanges in the nature of a marketplace that offers purchasers of health insurance a variety of plans from different insurance providers
General Information
| Serial Number | 99835030 |
| Word Mark | FOR THE LOVE OF CALIFORNIANS |
| Filing Date | Wednesday, May 20, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, May 20, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Providing health insurance exchanges in the nature of a marketplace that offers purchasers of health insurance a variety of plans from different insurance providers |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 20, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, October 1, 2013 |
| First Use In Commerce Date | Tuesday, October 1, 2013 |
Trademark Owner History
| Party Name | California Health Benefit Exchange |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 14 - State Agency |
| Address | Sacramento, CA 95815 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, May 20, 2026 | NEW APPLICATION ENTERED |
| Wednesday, May 20, 2026 | APPLICATION FILING RECEIPT MAILED |