FOLLOW YOUR HEART...AND CLOROX WILL FOLLOW YOU. HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH Trademark

Trademark Overview


On Thursday, August 25, 2011, a trademark application was filed for FOLLOW YOUR HEART...AND CLOROX WILL FOLLOW YOU. HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH with the United States Patent and Trademark Office. The USPTO has given the FOLLOW YOUR HEART...AND CLOROX WILL FOLLOW YOU. HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH trademark a serial number of 85407790. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, February 16, 2024. This trademark is owned by The Clorox Company. The FOLLOW YOUR HEART...AND CLOROX WILL FOLLOW YOU. HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH trademark is filed in the Insurance & Financial Services category with the following description:

Charitable fundraising services
follow your heart...and clorox will follow you. health & wellness homelessness domestic violence legal glbt environment social services animals education mentoring hunger & food disaster relief civic religious arts & culture children & youth

General Information


Serial Number85407790
Word MarkFOLLOW YOUR HEART...AND CLOROX WILL FOLLOW YOU. HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH
Filing DateThursday, August 25, 2011
Status710 - CANCELLED - SECTION 8
Status DateFriday, February 16, 2024
Registration Number4380652
Registration DateTuesday, August 6, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 14, 2012

Trademark Statements


Description of MarkThe mark consists of the white words "FOLLOW YOUR HEART" above a white heart shaped by random placements of capitalized words: "HEALTH & WELLNESS HOMELESSNESS DOMESTIC VIOLENCE LEGAL GLBT ENVIRONMENT SOCIAL SERVICES ANIMALS EDUCATION MENTORING HUNGER & FOOD DISASTER RELIEF CIVIC RELIGIOUS ARTS & CULTURE CHILDREN & YOUTH" all in white. Below the heart shape are the words "...AND CLOROX WILL FOLLOW YOU." in white, with all wording and design against a red background.
Goods and ServicesCharitable fundraising services
Indication of Colors claimedThe color(s) red and white is/are claimed as a feature of the mark.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, February 16, 2024
Primary Code036
First Use Anywhere DateFriday, October 31, 2008
First Use In Commerce DateFriday, October 31, 2008

Trademark Owner History


Party NameThe Clorox Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressOakland, CA 94612

Party NameThe Clorox Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressOakland, CA 94612

Party NameThe Clorox Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressOakland, CA 94612

Trademark Events


Event DateEvent Description
Friday, February 16, 2024CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, August 6, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, September 25, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, September 25, 2019REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, September 25, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, August 7, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, August 7, 2019TEAS SECTION 8 & 15 RECEIVED
Monday, August 6, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, August 6, 2013REGISTERED-PRINCIPAL REGISTER
Saturday, June 29, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, June 28, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Thursday, June 20, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, June 13, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, June 12, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 12, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 6, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 6, 2013NON-FINAL ACTION E-MAILED
Thursday, June 6, 2013SU - NON-FINAL ACTION - WRITTEN
Thursday, May 16, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 16, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, May 8, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, May 8, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, May 8, 2013NON-FINAL ACTION E-MAILED
Wednesday, May 8, 2013SU - NON-FINAL ACTION - WRITTEN
Thursday, April 18, 2013STATEMENT OF USE PROCESSING COMPLETE
Thursday, March 21, 2013USE AMENDMENT FILED
Monday, April 15, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, March 21, 2013TEAS STATEMENT OF USE RECEIVED
Tuesday, October 9, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, August 14, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 14, 2012PUBLISHED FOR OPPOSITION
Wednesday, July 25, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Saturday, July 7, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, June 28, 2012ASSIGNED TO LIE
Sunday, June 10, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, June 8, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, June 8, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 8, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, December 17, 2011NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, December 17, 2011NON-FINAL ACTION E-MAILED
Saturday, December 17, 2011NON-FINAL ACTION WRITTEN
Wednesday, December 14, 2011ASSIGNED TO EXAMINER
Thursday, September 1, 2011NOTICE OF DESIGN SEARCH CODE MAILED
Wednesday, August 31, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, August 29, 2011NEW APPLICATION ENTERED