| Serial Number | 79277082 |
| Word Mark | FIVE FACTORS OF DIGITAL MARKETING SUCCESS |
| Filing Date | Wednesday, November 13, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 1, 2021 |
| Registration Number | 6366595 |
| Registration Date | Tuesday, June 1, 2021 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 16, 2021 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Search engine optimisation for sales promotion; marketing services, namely, search engine optimization for sales promotion services; design of marketing material for others; online advertising and marketing services in the field of dentistry and health care; marketing advisory services; marketing consultancy, namely, design and development of marketing campaigns for others, tracking and reporting online marketing activities of others; marketing research services; planning of marketing strategies; marketing services, namely, preparation of marketing plans for others; preparation of reports in relation to marketing; providing promotional marketing services to businesses in the dental and health care industries; business promotion services, namely, promotional services provided to businesses in the dental and health care industries; consultancy relating to business promotion; online promotion on a computer network, namely, promoting the goods and services of others via a global computer network; promotional advertising of business, namely, promoting the goods and services of others in the field of dentistry and health care; promotional services in the nature of email campaigns for others; advertising, namely, developing and managing advertising campaigns for dentists, dental practices and health care providers; advisory services relating to advertising; arranging exhibitions for advertising purposes; business consultation relating to advertising; conducting exhibitions for advertising purposes; consultancy regarding advertising communications strategies; design of advertising materials; dissemination of advertising material by way of email; market research for advertising purposes; production of advertising material; production of sound recordings for advertising purposes; production of video recordings for advertising purposes; production of visual advertising matter; provision of information relating to advertising; web indexing for commercial or advertising purposes being web site optimisation services; writing advertising copy; design of publicity material; preparation of publicity material; publicity being the writing of publicity texts |
| Goods and Services | Arranging and conducting of workshops in the field of advertising, marketing and publicity; arranging of exhibitions in the field of advertising, marketing and publicity for training purposes; consultancy services relating to business training; educational services, namely, mentoring in the field of marketing, advertising and publicity; providing information about education; training services in the field of marketing, advertising and publicity; arranging of exhibitions in the field of advertising, marketing and publicity for educational purposes; conducting of educational conferences in the field of advertising, marketing and publicity; conducting of educational courses in the field of advertising, marketing and publicity; conducting of exhibitions in the field of advertising, marketing and publicity for educational purposes; dissemination of educational material in the field of advertising, marketing and publicity; educational services, namely, conducting online classes and programs in the fields of marketing, advertising and publicity and distribution of training materials in connection therewith; arranging and conducting events in the fields of marketing, advertising and publicity for educational purposes; publication of educational materials, namely, publication of online publications in the nature of e-books in the fields of marketing, advertising and publicity; arranging and conducting of seminars in the fields of marketing, advertising and publicity for educational purposes; organisation of seminars in the fields of marketing, advertising and publicity for educational purposes; providing online electronic publications in the nature of e-books, e-magazines and e-newsletters, not downloadable in the fields of marketing, advertising and publicity |
| Description of Mark | The mark consists of a concentric polygon design surrounded by five concentric circle designs. Small circle designs connect each of the concentric circle designs to each other and to the concentric polygon design. The stylized wording, "FIVE FACTORS OF DIGITAL MARKETING SUCCESS" appears immediately to the right. |
| NOT AVAILABLE | "FIVE FACTORS OF DIGITAL MARKETING" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 7, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 7, 2020 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Vortala Pty Ltd |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 82 - NOT AVAILABLE |
| Address | AU |
| Party Name | Vortala Pty Ltd |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 82 - NOT AVAILABLE |
| Address | AU |
| Party Name | Vortala Pty Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 82 - NOT AVAILABLE |
| Address | AU |
| Event Date | Event Description |
| Thursday, January 30, 2020 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Saturday, February 1, 2020 | LIMITATION FROM ORIGINAL APPLICATION ENTERED |
| Friday, February 7, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, February 11, 2020 | APPLICATION FILING RECEIPT MAILED |
| Monday, February 17, 2020 | ASSIGNED TO EXAMINER |
| Friday, February 21, 2020 | NON-FINAL ACTION WRITTEN |
| Saturday, February 22, 2020 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Monday, March 16, 2020 | REFUSAL PROCESSED BY MPU |
| Monday, March 16, 2020 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Friday, April 3, 2020 | REFUSAL PROCESSED BY IB |
| Monday, July 20, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, July 20, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, July 20, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, July 20, 2020 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Monday, July 20, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, July 20, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, July 20, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, August 3, 2020 | ASSIGNED TO LIE |
| Monday, August 10, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, August 10, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 2, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 2, 2020 | NON-FINAL ACTION E-MAILED |
| Wednesday, September 2, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, January 21, 2021 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, January 21, 2021 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 21, 2021 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 21, 2021 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, February 9, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 24, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, February 24, 2021 | NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB |
| Wednesday, February 24, 2021 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Sunday, March 14, 2021 | NOTIFICATION PROCESSED BY IB |
| Tuesday, March 16, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 16, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 1, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, September 1, 2021 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Thursday, September 16, 2021 | FINAL DISPOSITION PROCESSED |
| Thursday, September 16, 2021 | FINAL DISPOSITION NOTICE SENT TO IB |
| Monday, October 4, 2021 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Saturday, March 2, 2024 | CHANGE OF NAME/ADDRESS REC'D FROM IB |
| Monday, June 1, 2026 | COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED |