FISH SMART. FISH SIMPLE. FISH HOGY. Trademark
Trademark Overview
On Monday, March 30, 2026, a trademark application was filed for FISH SMART. FISH SIMPLE. FISH HOGY. with the United States Patent and Trademark Office. The USPTO has given the FISH SMART. FISH SIMPLE. FISH HOGY. trademark a serial number of 99733316. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, March 30, 2026. This trademark is owned by Hogy Lure Company, LLC. The FISH SMART. FISH SIMPLE. FISH HOGY. trademark is filed in the Education & Entertainment Services category with the following description:
Providing a website featuring non-downloadable articles in the field of fishing; Providing information relating to the sport of fishing via a website; On-line journals, namely, blogs featuring information in the field of fishing; Providing a website featuring non-downloadable videos in the field of fishing
General Information
| Serial Number | 99733316 |
| Word Mark | FISH SMART. FISH SIMPLE. FISH HOGY. |
| Filing Date | Monday, March 30, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Monday, March 30, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | FISH SMART FISH SIMPLE FISH HOGY |
| Goods and Services | Providing a website featuring non-downloadable articles in the field of fishing; Providing information relating to the sport of fishing via a website; On-line journals, namely, blogs featuring information in the field of fishing; Providing a website featuring non-downloadable videos in the field of fishing |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 30, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Hogy Lure Company, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Falmouth, MA 02540
US |
Trademark Events
| Event Date | Event Description |
| Monday, March 30, 2026 | NEW APPLICATION ENTERED |
| Monday, March 30, 2026 | APPLICATION FILING RECEIPT MAILED |
