FIRSTCHOICE Trademark

Trademark Overview


On Wednesday, April 24, 1991, a trademark application was filed for FIRSTCHOICE with the United States Patent and Trademark Office. The USPTO has given the FIRSTCHOICE trademark a serial number of 74160277. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 21, 2023. This trademark is owned by First Colony Life Insurance Company. The FIRSTCHOICE trademark is filed in the Insurance & Financial Services category with the following description:

life insurance underwriting services
firstchoice

General Information


Serial Number74160277
Word MarkFIRSTCHOICE
Filing DateWednesday, April 24, 1991
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 21, 2023
Registration Number1722409
Registration DateTuesday, October 6, 1992
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 14, 1992

Trademark Statements


Amendment to a Registration/Renewal CertificateIn the statement, Column 2, lines 1 - 3, is deleted. A standard character claim is inserted. The drawing is amended to appear as follows: FIRSTCHOICE
Pseudo Mark1st choice
Goods and Serviceslife insurance underwriting services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 21, 2023
Primary Code036
First Use Anywhere DateMonday, October 1, 1990
First Use In Commerce DateMonday, October 1, 1990

Trademark Owner History


Party NameGENWORTH LIFE AND ANNUITY INSURANCE COMPANY
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressRICHMOND, VA 23230

Party NameFirst Colony Life Insurance Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLynchburg, VA 24505

Party NameFirst Colony Life Insurance Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLynchburg, VA 24505

Party NameFirst Colony Life Insurance Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLynchburg, VA 24505

Trademark Events


Event DateEvent Description
Friday, April 21, 2023CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, October 6, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, June 29, 2018ELECTRONIC RECORD REVIEW COMPLETE
Thursday, August 22, 2013AMENDMENT UNDER SECTION 7 ¿ PROCESSED
Thursday, August 22, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, February 15, 2013ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Wednesday, February 13, 2013AMENDMENT UNDER SECTION 7 ¿ PROCESSED
Monday, January 7, 2013SEC 7 REQUEST FILED
Wednesday, February 13, 2013TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Wednesday, February 6, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, February 6, 2013POST REGISTRATION ACTION MAILED - SEC. 7
Wednesday, February 6, 2013REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, February 6, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, January 24, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, January 7, 2013TEAS SECTION 8 & 9 RECEIVED
Monday, January 7, 2013TEAS SECTION 7 REQUEST RECEIVED
Monday, March 3, 2008CASE FILE IN TICRS
Wednesday, January 24, 2007AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, February 8, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, April 11, 2005ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 11, 2005TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, February 1, 2002REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, February 1, 2002REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, November 20, 2001REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Friday, January 9, 1998REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, December 8, 1997REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, October 6, 1992REGISTERED-PRINCIPAL REGISTER
Tuesday, July 14, 1992PUBLISHED FOR OPPOSITION
Friday, June 12, 1992NOTICE OF PUBLICATION
Tuesday, March 10, 1992APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 4, 1992CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 5, 1991NON-FINAL ACTION MAILED
Tuesday, August 20, 1991ASSIGNED TO EXAMINER