FIRST LOOK Trademark

Trademark Overview


On Friday, January 21, 2022, a trademark application was filed for FIRST LOOK with the United States Patent and Trademark Office. The USPTO has given the FIRST LOOK trademark a serial number of 97232753. The federal status of this trademark filing is EX PARTE APPEAL PENDING as of Friday, August 23, 2024. This trademark is owned by The RealReal, Inc.. The FIRST LOOK trademark is filed in the Advertising, Business and Retail Services category with the following description:

Membership club services in the nature of providing discounts to members in the field of retail of luxury goods
first look

General Information


Serial Number97232753
Word MarkFIRST LOOK
Filing DateFriday, January 21, 2022
Status760 - EX PARTE APPEAL PENDING
Status DateFriday, August 23, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesMembership club services in the nature of providing discounts to members in the field of retail of luxury goods

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 26, 2022
Primary Code035
First Use Anywhere DateThursday, May 17, 2012
First Use In Commerce DateThursday, May 17, 2012

Trademark Owner History


Party NameThe RealReal, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94133

Trademark Events


Event DateEvent Description
Tuesday, January 25, 2022NEW APPLICATION ENTERED
Wednesday, January 26, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, January 27, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, January 27, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, January 27, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, February 4, 2022TEAS PETITION TO DIRECTOR-MAKE SPECIAL-RECEIVED
Tuesday, February 8, 2022ASSIGNED TO PETITION STAFF
Friday, February 11, 2022PETITION TO DIRECTOR - MAKE SPECIAL - DENIED
Tuesday, June 21, 2022ASSIGNED TO EXAMINER
Monday, June 27, 2022NON-FINAL ACTION WRITTEN
Monday, June 27, 2022NON-FINAL ACTION E-MAILED
Monday, June 27, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, July 7, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 7, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 7, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, July 7, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 27, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 27, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 28, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 26, 2023FINAL REFUSAL WRITTEN
Thursday, January 26, 2023FINAL REFUSAL E-MAILED
Thursday, January 26, 2023NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, February 15, 2023TEAS REQUEST FOR RECONSIDERATION RECEIVED
Tuesday, May 30, 2023ASSIGNED TO LIE
Thursday, June 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 30, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, May 30, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, May 30, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, June 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, June 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, June 1, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, June 23, 2023NON-FINAL ACTION WRITTEN
Friday, June 23, 2023NON-FINAL ACTION E-MAILED
Friday, June 23, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, September 22, 2023APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Friday, September 22, 2023APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Friday, September 22, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, September 22, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, September 22, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, September 22, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, September 22, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 26, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 26, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 27, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, February 1, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 1, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 1, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 1, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, February 1, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 29, 2024TEAS REQUEST FOR RECONSIDERATION RECEIVED
Monday, April 29, 2024EXPARTE APPEAL RECEIVED AT TTAB
Saturday, January 27, 2024SUBSEQUENT FINAL REFUSAL WRITTEN
Saturday, January 27, 2024SUBSEQUENT FINAL EMAILED
Saturday, January 27, 2024NOTIFICATION OF SUBSEQUENT FINAL EMAILED
Monday, April 29, 2024EX PARTE APPEAL-INSTITUTED
Monday, April 29, 2024JURISDICTION RESTORED TO EXAMINING ATTORNEY
Tuesday, May 21, 2024ACTION DENYING REQ FOR RECON E-MAILED
Tuesday, May 21, 2024NOTIFICATION OF ACTION DENYING REQ FOR RECON E-MAILED
Tuesday, April 30, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, April 30, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 21, 2024ACTION CONTINUING FINAL - COMPLETED
Monday, July 1, 2024JURISDICTION RESTORED TO EXAMINING ATTORNEY
Friday, August 23, 2024EXAMINERS STATEMENT E-MAILED
Friday, August 23, 2024NOTIFICATION OF EXAMINERS STATEMENT E-MAILED
Friday, August 23, 2024EXAMINERS STATEMENT - COMPLETED
Friday, September 13, 2024REPLY BRIEF FILED - CHECK TTAB FILES