FIRST ADVANTAGE Trademark
Trademark Overview
On Thursday, September 18, 2025, a trademark application was filed for FIRST ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the FIRST ADVANTAGE trademark a serial number of 99399884. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, September 18, 2025. This trademark is owned by First Advantage Financial, LLC. The FIRST ADVANTAGE trademark is filed in the Advertising, Business and Retail Services category with the following description:
Marketing services in the nature of lead generation
General Information
| Serial Number | 99399884 |
| Word Mark | FIRST ADVANTAGE |
| Filing Date | Thursday, September 18, 2025 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, September 18, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Description of Mark | The mark consists of a shield image divided into three parts: the upper left hand corner is comprised of triangular shapes; the upper right hand portion contains the outline of an eagle’s head; and the lower portion is solid with triangular cut outs creating space. To the right of the image is a vertical line, followed by the words “First” and “Advantage”. The word “First” is stacked on top of the word “Advantage”. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Marketing services in the nature of lead generation |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 18, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, April 23, 2024 |
| First Use In Commerce Date | Tuesday, April 23, 2024 |
Trademark Owner History
| Party Name | First Advantage Financial, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wilmington, DE 19801 |
Trademark Events
| Event Date | Event Description |
| Thursday, September 18, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, September 18, 2025 | NEW APPLICATION ENTERED |
