FIRO Trademark
Trademark Overview
On Wednesday, December 18, 2024, a trademark application was filed for FIRO with the United States Patent and Trademark Office. The USPTO has given the FIRO trademark a serial number of 98910043. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Wednesday, August 27, 2025. This trademark is owned by The Myers-Briggs Company. The FIRO trademark is filed in the Advertising, Business and Retail Services, Computer & Software Products & Electrical & Scientific Products, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Medical & Beauty Services & Agricultural Services categories with the following description:
Training, virtual training services, and interactive online training services in the fields of personality, psychology, leadership and relationships skills testing and assessment; educational services, namely, providing training, virtual training, and interactive online training for certification in the fields of personality, psychology, leadership, and relationship skills testing and assessment; educational services, namely, conducting seminars, classes, and workshops in the fields of personality, psychology, leadership, and relationship skills testing and assessment; educational consulting services in the nature of training, education, and certification in the fields of personality, psychology, leadership, personal and team development, and relationship skills testing and assessment for individuals, teams, and businesses; providing online information and news in the field of training to administer personality, psychology, leadership, and relationship skills testing and assessment; pr...
Downloadable electronic publications in the nature of guides, manuals, assessments, and sample reports in the fields of personality, psychology, leadership, and relationships
Personality testing for business purposes; administering and scoring tests in the field of business leadership development; providing information in the field of business, namely, information about personality types, leadership tests, and relationship skills
Psychological assessment services and personality testing for psychological purposes, namely, preparing, administering, scoring, and counseling with regard to personality, psychology, leadership, and relationship skills tests; providing information in the field of psychology and psychological profiles, namely, information about personality types, psychology, leadership tests, and relationship skills; psychological testing; personality testing for psychological purposes
Providing temporary use of online non-downloadable computer software for personality, psychology, leadership, and relationship skills testing and assessment; providing temporary use of online non-downloadable computer software for providing feedback on and generating reports regarding personality, psychology, leadership, and relationship skills; providing online non-downloadable software for use in purchasing, administering, and generating reports from test instruments in the fields of personality, psychology, leadership, relationship skills, organizational behavior, team building and management, executive development, conflict management, and emotional intelligence
General Information
| Serial Number | 98910043 |
| Word Mark | FIRO |
| Filing Date | Wednesday, December 18, 2024 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Wednesday, August 27, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Training, virtual training services, and interactive online training services in the fields of personality, psychology, leadership and relationships skills testing and assessment; educational services, namely, providing training, virtual training, and interactive online training for certification in the fields of personality, psychology, leadership, and relationship skills testing and assessment; educational services, namely, conducting seminars, classes, and workshops in the fields of personality, psychology, leadership, and relationship skills testing and assessment; educational consulting services in the nature of training, education, and certification in the fields of personality, psychology, leadership, personal and team development, and relationship skills testing and assessment for individuals, teams, and businesses; providing online information and news in the field of training to administer personality, psychology, leadership, and relationship skills testing and assessment; providing online non-downloadable publications in the nature of guides, manuals, and assessments in the fields of personality, psychology, leadership, relationship skills, organizational behavior, team building and management, executive development, conflict management, and emotional intelligence; providing online non-downloadable videos in the fields of personality, psychology, leadership, relationship skills, organizational behavior, team building and management, executive development, conflict management, and emotional intelligence |
| Goods and Services | Downloadable electronic publications in the nature of guides, manuals, assessments, and sample reports in the fields of personality, psychology, leadership, and relationships |
| Goods and Services | Personality testing for business purposes; administering and scoring tests in the field of business leadership development; providing information in the field of business, namely, information about personality types, leadership tests, and relationship skills |
| Goods and Services | Psychological assessment services and personality testing for psychological purposes, namely, preparing, administering, scoring, and counseling with regard to personality, psychology, leadership, and relationship skills tests; providing information in the field of psychology and psychological profiles, namely, information about personality types, psychology, leadership tests, and relationship skills; psychological testing; personality testing for psychological purposes |
| Goods and Services | Providing temporary use of online non-downloadable computer software for personality, psychology, leadership, and relationship skills testing and assessment; providing temporary use of online non-downloadable computer software for providing feedback on and generating reports regarding personality, psychology, leadership, and relationship skills; providing online non-downloadable software for use in purchasing, administering, and generating reports from test instruments in the fields of personality, psychology, leadership, relationship skills, organizational behavior, team building and management, executive development, conflict management, and emotional intelligence |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 18, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, November 30, 1966 |
| First Use In Commerce Date | Wednesday, November 30, 1966 |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 18, 2024 |
| Primary Code | 009 |
| First Use Anywhere Date | Saturday, November 30, 2002 |
| First Use In Commerce Date | Saturday, November 30, 2002 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 18, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, November 30, 1997 |
| First Use In Commerce Date | Sunday, November 30, 1997 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 18, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, November 30, 2001 |
| First Use In Commerce Date | Friday, November 30, 2001 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 18, 2024 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, November 30, 1966 |
| First Use In Commerce Date | Wednesday, November 30, 1966 |
Trademark Owner History
| Party Name | The Myers-Briggs Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ceres, CA 95307 |
Trademark Events
| Event Date | Event Description |
| Wednesday, December 18, 2024 | NEW APPLICATION ENTERED |
| Thursday, May 29, 2025 | ASSIGNED TO EXAMINER |
| Sunday, April 27, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 9, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, June 9, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 9, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, August 27, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 27, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, August 27, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, September 14, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, September 14, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Sunday, September 14, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
