FIREFLY Trademark

Trademark Overview

On Monday, January 7, 2013, a trademark application was filed for FIREFLY with the United States Patent and Trademark Office. The USPTO has given the FIREFLY trademark a serial number of 85817057. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, August 28, 2025. This trademark is owned by Hertz System, Inc.. The FIREFLY trademark is filed in the Transportation & Storage Services category with the following description:

short-term, passenger vehicle rental services, expressly excluding electric utility vehicles
firefly

General Information

Serial Number85817057
Word MarkFIREFLY
Filing DateMonday, January 7, 2013
Status800 - REGISTERED AND RENEWED
Status DateThursday, August 28, 2025
Registration Number4728094
Registration DateTuesday, April 28, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 16, 2013

Trademark Statements

Goods and Servicesshort-term, passenger vehicle rental services, expressly excluding electric utility vehicles

Classification Information

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateWednesday, January 16, 2013
Primary Code039
First Use Anywhere DateWednesday, July 31, 2013
First Use In Commerce DateWednesday, July 31, 2013

Trademark Owner History

Party NameHertz System, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEstero, FL 33928
Party NameHertz System, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPark Ridge, NJ 07656
Party NameHertz System, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPark Ridge, NJ 07656

Trademark Events

Event DateEvent Description
Thursday, January 10, 2013NEW APPLICATION ENTERED
Tuesday, March 5, 2013ASSIGNED TO EXAMINER
Friday, March 8, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 27, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, May 9, 2013EXTENSION OF TIME TO OPPOSE RECEIVED
Thursday, June 13, 2013OPPOSITION INSTITUTED NO. 999999
Friday, July 11, 2014PAPER RECEIVED
Saturday, July 19, 2014OPPOSITION TERMINATED NO. 999999
Saturday, July 19, 2014OPPOSITION DISMISSED NO. 999999
Saturday, July 19, 2014TTAB RELEASE CASE TO TRADEMARKS
Monday, August 4, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 4, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, September 2, 2014NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, February 13, 2015TEAS STATEMENT OF USE RECEIVED
Friday, February 13, 2015USE AMENDMENT FILED
Monday, March 23, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, March 24, 2015STATEMENT OF USE PROCESSING COMPLETE
Wednesday, March 25, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, March 26, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 28, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, January 16, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, April 16, 2013PUBLISHED FOR OPPOSITION
Tuesday, April 16, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, August 3, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 19, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 6, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, August 3, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 3, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 28, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, August 3, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 3, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 3, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, January 25, 2021TEAS SECTION 8 & 15 RECEIVED
Thursday, May 20, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, May 20, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, July 7, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, May 20, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, July 11, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 14, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Sunday, April 28, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, April 23, 2025TEAS SECTION 8 & 9 RECEIVED
Thursday, August 28, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, August 28, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, August 28, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, August 28, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

firefly excluding electric utility vehicles expressly services term passenger vehicle rental