FIJI Trademark

Trademark Overview


On Tuesday, July 7, 2026, a trademark application was filed for FIJI with the United States Patent and Trademark Office. The USPTO has given the FIJI trademark a serial number of 99927124. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, July 7, 2026. This trademark is owned by Fiji Water Company Pte. Ltd.. The FIJI trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Online retail store services featuring physical and virtual food and beverage products; On-line retail store services featuring physical and virtual merchandise, namely, food, beverages, apparel, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters for use by members of an online community in connection with a designated website featuring fictional characters; Online retail store services featuring virtual goods, namely, digital media, digital files, and digital assets in the nature of downloadable artwork, text, video files, and downloadable image files featuring food, beverages, apparel, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, authenticated by nonfungible tokens (NFTS), for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital videos, art images, photos, advertisements, artisti...

Virtual beverage products, namely, downloadable image files featuring beverages for use in online virtual worlds; Digital media, namely, downloadable artwork, text, video files featuring virtual world, food, beverages, apparel, accessories, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, authenticated by non-fungible tokens (NFTs); Digital media, namely, downloadable audio files featuring music, and sound recordings, authenticated by non-fungible tokens (NFTs); Downloadable virtual goods, namely, computer programs featuring downloadable food, beverages, apparel, accessories, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, for use in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, and video relating to food and beverages, authenticated by non-fungible tokens (NFTs); Downloadable software and downloadab...

Entertainment services, namely, providing virtual events; Entertainment services, namely, providing on-line, non-downloadable virtual food and beverage items for use in virtual worlds; Entertainment services, namely, providing on-line, non-downloadable virtual content and digital media related to beverages and food for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing virtual environments in which users can consumer virtual food and beverages; Entertainment services providing on-line, non-downloadable virtual goods and non-fungible tokens (NTFs), featuring food and beverages; Providing an online non-downloadable platform for users to browse, create, modify and manipulate virtual retail consumer goods featuring food and beverage products and artwork products for entertainment purposes.

Providing an online non-downloadable software platform for users to browse, create, modify and manipulate virtual retail consumer goods featuring food and beverage products and artwork products for entertainment purposes; Online non-downloadable mobile application software providing a virtual marketplace, namely, e-commerce software to allow users to perform electronic business transactions via a global computer network
fiji

General Information


Serial Number99927124
Word MarkFIJI
Filing DateTuesday, July 7, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, July 7, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesOnline retail store services featuring physical and virtual food and beverage products; On-line retail store services featuring physical and virtual merchandise, namely, food, beverages, apparel, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters for use by members of an online community in connection with a designated website featuring fictional characters; Online retail store services featuring virtual goods, namely, digital media, digital files, and digital assets in the nature of downloadable artwork, text, video files, and downloadable image files featuring food, beverages, apparel, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, authenticated by nonfungible tokens (NFTS), for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital videos, art images, photos, advertisements, artistic and creative work, movie clips, food and beverage product merchandise, authenticated by nonfungible tokens (NFTs); Provision of an online marketplace for buyers and sellers of virtual goods, namely, digital media, digital files, and digital assets in the nature of downloadable artwork, text, video files, and downloadable image files featuring food, beverages, apparel, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, authenticated by non-fungible tokens (NFTs); Administration of a customer loyalty program whereby individuals can earn real world and virtual rewards; Providing incentive and award programs for customers through issuance and processing of loyalty points for online purchase of goods in the virtual and real worlds
Goods and ServicesVirtual beverage products, namely, downloadable image files featuring beverages for use in online virtual worlds; Digital media, namely, downloadable artwork, text, video files featuring virtual world, food, beverages, apparel, accessories, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, authenticated by non-fungible tokens (NFTs); Digital media, namely, downloadable audio files featuring music, and sound recordings, authenticated by non-fungible tokens (NFTs); Downloadable virtual goods, namely, computer programs featuring downloadable food, beverages, apparel, accessories, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, for use in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, and video relating to food and beverages, authenticated by non-fungible tokens (NFTs); Downloadable software and downloadable mobile application software providing a virtual marketplace, namely, e-commerce software to allow users to perform electronic business transactions via a global computer network; Downloadable digital files featuring loyalty cards, incentive cards, reward cards that may be redeemed for or used towards the purchase of food or beverage items in the virtual and real worlds
Goods and ServicesEntertainment services, namely, providing virtual events; Entertainment services, namely, providing on-line, non-downloadable virtual food and beverage items for use in virtual worlds; Entertainment services, namely, providing on-line, non-downloadable virtual content and digital media related to beverages and food for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing virtual environments in which users can consumer virtual food and beverages; Entertainment services providing on-line, non-downloadable virtual goods and non-fungible tokens (NTFs), featuring food and beverages; Providing an online non-downloadable platform for users to browse, create, modify and manipulate virtual retail consumer goods featuring food and beverage products and artwork products for entertainment purposes.
Description of MarkThe mark consists of a label placed on the front of a bottle and a label placed on the back of the a bottle. The design on the front label consists of the stylized white word "FIJI" outlined in gold and a stylized rendering of a pink hibiscus flower with a red and yellow pistil. The design on the back label consists of a dark blue gradient with the darkest blue of the gradient beginning on the bottom left corner of the back label, gradually changing upwards into a lighter blue towards the upper right corner of the back label, which faces the interior of the bottle. When the two designs are viewed together from the front, they form a complete scene. The bottle cap and bottle configuration are shown in dotted lines and are not claimed as part of the mark.
Goods and ServicesProviding an online non-downloadable software platform for users to browse, create, modify and manipulate virtual retail consumer goods featuring food and beverage products and artwork products for entertainment purposes; Online non-downloadable mobile application software providing a virtual marketplace, namely, e-commerce software to allow users to perform electronic business transactions via a global computer network
Indication of Colors claimedThe color(s) blue, white, gold, pink, red and yellow is/are claimed as a feature of the mark.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, July 7, 2026
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 7, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, July 7, 2026
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, July 7, 2026
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameFiji Water Company Pte. Ltd.
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressLos Angeles, CA 90064
SG

Trademark Events


Event DateEvent Description
Tuesday, July 7, 2026NEW APPLICATION ENTERED
Tuesday, July 7, 2026APPLICATION FILING RECEIPT MAILED