| Serial Number | 87844099 |
| Word Mark | FEEL ALIVE |
| Filing Date | Wednesday, March 21, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, June 20, 2025 |
| Registration Number | 5624251 |
| Registration Date | Tuesday, December 4, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 7, 2018 |
| Goods and Services | Automobile dealership services; providing information about automobile dealerships and about the purchase and sale of automobiles |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 20, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, April 2, 2018 |
| First Use In Commerce Date | Monday, April 2, 2018 |
| Party Name | Mazda Motor of America, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Party Name | Mazda Motor of America, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Party Name | Mazda Motor of America, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Irvine, CA 92618 |
| Event Date | Event Description |
| Saturday, March 24, 2018 | NEW APPLICATION ENTERED |
| Wednesday, March 28, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 7, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 7, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, July 2, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, July 3, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 18, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 30, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, December 4, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, December 4, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, June 20, 2025 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, October 2, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, October 2, 2018 | USE AMENDMENT FILED |
| Saturday, October 27, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Saturday, October 27, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, October 2, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, October 29, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |