FAO SCHWARZ Trademark

Trademark Overview


On Wednesday, July 12, 2017, a trademark application was filed for FAO SCHWARZ with the United States Patent and Trademark Office. The USPTO has given the FAO SCHWARZ trademark a serial number of 87524835. The federal status of this trademark filing is REGISTERED as of Tuesday, February 18, 2020. This trademark is owned by F.A.O. Schwarz Family Foundation. The FAO SCHWARZ trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Environmental Control Instrument Products, Paper & Printed Material Products, Furniture Products, Houseware & Glass Products, Clothing & Apparel Products, Toys & Sporting Goods Products, Staple Food Products, Advertising, and Business and Retail Services categories with the following description:

Cameras; karaoke machine; karaoke microphones

String lights for festive decoration; electric warmer to melt and remold colored wax

Children's books; coloring books; coloring posters; gift bags, wrapping paper, tissue paper, greeting and note cards; letter writing kits comprised of writing instruments and stationery; stationery, decorative paper bows for wrapping; packaging boxes of cardboard; paper display boxes and gift boxes; holders specially adapted for holding greeting and holiday cards; arts and craft kits, namely, arts and craft paint kits, and arts and craft fashion plates kits consisting primarily of design plates, transfer paper and rubbing crayons; holiday and Christmas decoration in the nature of advent calendars

Holiday and Christmas decorations in the nature of decorative snowmen, miniature decorative model trees and nativity sets made of acrylic and clear or translucent PVC or polypropylene die cut forms having holiday themed shapes and icons; Holiday decorations in the nature of musical and lighted table top decorative scenes made of plastic die cut forms; decorative wooden statuettes in the form of a nutcracker prince; decorative wooden statuettes in the form of a nutcracker drummer; decorative wooden musical statuettes in the form of a nutcracker drummer

Holiday and Christmas decorations in the nature of a holiday cookie jar, holiday cookie cutters and holiday mugs; Holiday and Christmas decorations in the nature of decorative snowmen, miniature decorative model trees and nativity sets made of ceramic having holiday themed shapes and icons

Costumes for use in children's dress up play

Toys, games and children's playthings, namely, stuffed and plush toys, dolls, doll accessories, toy construction sets, scale model kits, toy model kit cars and accessories for model kit cars, toy model kit for constructing ferris wheels, toy model kit for constructing roller coasters, toy building blocks, toy laser tag shooting games, toy model train set, toy train tracks, remote control toys, namely, vehicles, cars, trucks, bumper cars, drones, planes, helicopters and animals, marble track toys, toy cars, rideable toys and accessories therefor, toy tea sets, toy pianos, musical toys in the nature of music mats, toy music boxes in the form of DJ sound mixers, play mats for dance, portable support structures for dance, play tents, toy teepees, toy drones, toy planes and toy helicopters, toy tools and toy workbench, toy tabletop stove, toy kitchen set, toy fishing set, toy fire station set, toy baby changing station, puzzles, world maps, namely, educational toys in the nature of an illus...

Candy, sweets, ice cream, popcorn, snack mix consisting primarily of crackers, pretzels and/or popcorn; trail mix consisting primarily of granola, and also including dried fruit, chocolate and/or processed nuts; and confectioneries, namely, snack foods, namely, chocolate, frozen confectioneries and confectioneries made of sugar

Retail store services featuring candy, sweets, ice cream, popcorn, snack mix, trail mix and confectionaries; wholesale distributorship featuring general consumer merchandise; global sourcing services, namely, locating, competitively negotiating, and procuring for others buyer-specified products on a fully outsourced basis for consumer-branded hard goods companies, namely, by coordinating events which can be attended by potential buyers and potential suppliers and running advertising campaigns whereby competitive suppliers of potential products are identified and quotes for potential products are received to meet the requirements of potential buyers; advertising services, business management, business administration for others, demonstration of goods for advertising purposes, distribution of samples, business organization consulting, business management consulting, business research, cost price analysis, direct mail advertising services, import-export agencies, promotional marketing, bu...
fao schwarz

General Information


Serial Number87524835
Word MarkFAO SCHWARZ
Filing DateWednesday, July 12, 2017
Status700 - REGISTERED
Status DateTuesday, February 18, 2020
Registration Number5991568
Registration DateTuesday, February 18, 2020
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 19, 2019

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the letters "FAO" with a center dot after the letter "F" and a center dot after the letter "A" with the word "SCHWARZ" underneath.
Goods and ServicesCameras; karaoke machine; karaoke microphones
Goods and ServicesString lights for festive decoration; electric warmer to melt and remold colored wax
Goods and ServicesChildren's books; coloring books; coloring posters; gift bags, wrapping paper, tissue paper, greeting and note cards; letter writing kits comprised of writing instruments and stationery; stationery, decorative paper bows for wrapping; packaging boxes of cardboard; paper display boxes and gift boxes; holders specially adapted for holding greeting and holiday cards; arts and craft kits, namely, arts and craft paint kits, and arts and craft fashion plates kits consisting primarily of design plates, transfer paper and rubbing crayons; holiday and Christmas decoration in the nature of advent calendars
Goods and ServicesHoliday and Christmas decorations in the nature of decorative snowmen, miniature decorative model trees and nativity sets made of acrylic and clear or translucent PVC or polypropylene die cut forms having holiday themed shapes and icons; Holiday decorations in the nature of musical and lighted table top decorative scenes made of plastic die cut forms; decorative wooden statuettes in the form of a nutcracker prince; decorative wooden statuettes in the form of a nutcracker drummer; decorative wooden musical statuettes in the form of a nutcracker drummer
Goods and ServicesHoliday and Christmas decorations in the nature of a holiday cookie jar, holiday cookie cutters and holiday mugs; Holiday and Christmas decorations in the nature of decorative snowmen, miniature decorative model trees and nativity sets made of ceramic having holiday themed shapes and icons
Goods and ServicesCostumes for use in children's dress up play
Goods and ServicesToys, games and children's playthings, namely, stuffed and plush toys, dolls, doll accessories, toy construction sets, scale model kits, toy model kit cars and accessories for model kit cars, toy model kit for constructing ferris wheels, toy model kit for constructing roller coasters, toy building blocks, toy laser tag shooting games, toy model train set, toy train tracks, remote control toys, namely, vehicles, cars, trucks, bumper cars, drones, planes, helicopters and animals, marble track toys, toy cars, rideable toys and accessories therefor, toy tea sets, toy pianos, musical toys in the nature of music mats, toy music boxes in the form of DJ sound mixers, play mats for dance, portable support structures for dance, play tents, toy teepees, toy drones, toy planes and toy helicopters, toy tools and toy workbench, toy tabletop stove, toy kitchen set, toy fishing set, toy fire station set, toy baby changing station, puzzles, world maps, namely, educational toys in the nature of an illustrated wall map, magic tricks, magic tricks kit, toy fortune telling machine, toy spy kit, toy rock polishing kit, toy excavation kits, arts and craft loom kits, toy arts and crafts crystal growing kit consisting of an alum mixture, copper sulfate, potassium sodium tartrate, beads, cord, flat wooded sticks, display chest, measuring cups, magnifying lens, safety googles and instruction book; toy candy makers for making, chocolates, cake pops and/or gummy candies; toy jewelry, toy jewelry carrying case, play cosmetics and nail adornments; party favors in the nature of small toys, crackers and noisemakers; snow globes; Christmas tree ornaments and decorations; holiday and Christmas decorations in the nature of Christmas stockings, tree ornament holders, stocking hooks, artificial Christmas trees with ornaments, ceramic Christmas trees, milk and cookie decorative set as holiday and Christmas tree decorations; small decorated lighted artificial Christmas trees; Toy Santa evidence kit consisting of a white glove, toy sack, jingle bell, gold button, north pole snow, footprint stencil and glasses
Goods and ServicesCandy, sweets, ice cream, popcorn, snack mix consisting primarily of crackers, pretzels and/or popcorn; trail mix consisting primarily of granola, and also including dried fruit, chocolate and/or processed nuts; and confectioneries, namely, snack foods, namely, chocolate, frozen confectioneries and confectioneries made of sugar
Goods and ServicesRetail store services featuring candy, sweets, ice cream, popcorn, snack mix, trail mix and confectionaries; wholesale distributorship featuring general consumer merchandise; global sourcing services, namely, locating, competitively negotiating, and procuring for others buyer-specified products on a fully outsourced basis for consumer-branded hard goods companies, namely, by coordinating events which can be attended by potential buyers and potential suppliers and running advertising campaigns whereby competitive suppliers of potential products are identified and quotes for potential products are received to meet the requirements of potential buyers; advertising services, business management, business administration for others, demonstration of goods for advertising purposes, distribution of samples, business organization consulting, business management consulting, business research, cost price analysis, direct mail advertising services, import-export agencies, promotional marketing, business information and advisory services, global outsourcing services, locating, negotiating, and procuring for others buyer-specified products, whereby competitive suppliers of potential products are identified and quotes for potential products are received to meet the requirements of potential buyers; business management services in the nature of sales management services, retail store services and wholesale ordering services provided via the internet and telephone, and mail ordering services all in the field of general consumer merchandise; retail store services features toys, electronics and clothing, online retail store and wholesale store services featuring toys, electronics and clothing; mail order catalog services featuring general consumer merchandise
Name/Portrait Description and/or Consent StatementThe name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code009
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes.
US Class Codes013, 021, 023, 031, 034
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code011
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code016
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateWednesday, October 31, 2018
Primary Code020
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, October 31, 2018
Primary Code021
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code025
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code028
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code030
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, July 19, 2017
Primary Code035
First Use Anywhere DateFriday, November 16, 2018
First Use In Commerce DateFriday, November 16, 2018

Trademark Owner History


Party NameF.A.O. Schwarz Family Foundation
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressNew York, NY 10036

Party NameF.A.O. Schwarz Family Foundation
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressNew York, NY 10036

Party NameF.A.O. Schwarz Family Foundation
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressNew York, NY 10036

Trademark Events


Event DateEvent Description
Tuesday, February 18, 2020REGISTERED-PRINCIPAL REGISTER
Tuesday, January 14, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, January 13, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, November 25, 2019STATEMENT OF USE PROCESSING COMPLETE
Thursday, November 14, 2019USE AMENDMENT FILED
Monday, November 25, 2019CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, November 14, 2019TEAS STATEMENT OF USE RECEIVED
Tuesday, May 14, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 19, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 19, 2019PUBLISHED FOR OPPOSITION
Wednesday, February 27, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, February 11, 2019LAW OFFICE PUBLICATION REVIEW COMPLETED
Saturday, February 9, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, February 9, 2019EXAMINER'S AMENDMENT ENTERED
Saturday, February 9, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Saturday, February 9, 2019EXAMINERS AMENDMENT E-MAILED
Saturday, February 9, 2019EXAMINERS AMENDMENT -WRITTEN
Monday, January 28, 2019PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, January 15, 2019WITHDRAWN FROM PUB - OG REVIEW QUERY
Friday, December 28, 2018ASSIGNED TO LIE
Saturday, December 8, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, December 7, 2018EXAMINER'S AMENDMENT ENTERED
Friday, December 7, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, December 7, 2018EXAMINERS AMENDMENT E-MAILED
Friday, December 7, 2018EXAMINERS AMENDMENT -WRITTEN
Saturday, November 3, 2018NOTIFICATION OF SUBSEQUENT FINAL EMAILED
Saturday, November 3, 2018CONTINUATION OF FINAL REFUSAL E-MAILED
Saturday, November 3, 2018ACTION CONTINUING A FINAL - COMPLETED
Wednesday, October 31, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 30, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, October 30, 2018TEAS REQUEST FOR RECONSIDERATION RECEIVED
Monday, April 30, 2018NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, April 30, 2018FINAL REFUSAL E-MAILED
Monday, April 30, 2018FINAL REFUSAL WRITTEN
Monday, March 26, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, March 26, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, March 26, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, September 25, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, September 25, 2017NON-FINAL ACTION E-MAILED
Monday, September 25, 2017NON-FINAL ACTION WRITTEN
Sunday, September 24, 2017ASSIGNED TO EXAMINER
Thursday, July 20, 2017NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, July 19, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, July 15, 2017NEW APPLICATION ENTERED IN TRAM