| Serial Number | 86830019 |
| Word Mark | EXPRESS YOUR SMILE |
| Filing Date | Tuesday, November 24, 2015 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Wednesday, April 27, 2022 |
| Registration Number | 5047015 |
| Registration Date | Tuesday, September 20, 2016 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 26, 2016 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Dental and orthodontic services, namely, taking diagnostic dental and facial records in the nature of digital scanning, photographs, and clinical evaluations of teeth, in order to produce orthodontic aligners and retainers |
| Description of Mark | The mark consists of the words "EXPRESS YOUR SMILE" above a upward curving arrow and a star dotting the "i" in "SMILE". |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 30, 2015 |
| Primary Code | 044 |
| First Use Anywhere Date | Saturday, January 9, 2016 |
| First Use In Commerce Date | Saturday, January 9, 2016 |
| Party Name | AFFINITY DENTAL MANAGEMENT, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Holyoke, MA 01040 US |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | West Hartford, CT 06117 US |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | West Hartford, CT 06117 US |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | West Hartford, CT 06117 US |
| Event Date | Event Description |
| Friday, November 27, 2015 | NEW APPLICATION ENTERED |
| Monday, November 30, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 1, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, March 16, 2016 | ASSIGNED TO EXAMINER |
| Wednesday, March 16, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 6, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 26, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 26, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 21, 2016 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, June 27, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, July 23, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, June 27, 2016 | USE AMENDMENT FILED |
| Thursday, July 28, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, August 12, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Saturday, August 13, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, September 20, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, June 6, 2018 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, September 20, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, November 4, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, April 27, 2022 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, April 27, 2022 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, April 27, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, September 20, 2025 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, June 29, 2026 | TEAS SECTION 8 & 9 RECEIVED |