EXPECT MORE. PAY LESS. Trademark

Trademark Overview

On Monday, October 23, 1995, a trademark application was filed for EXPECT MORE. PAY LESS. with the United States Patent and Trademark Office. The USPTO has given the EXPECT MORE. PAY LESS. trademark a serial number of 75009319. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, July 30, 2019. This trademark is owned by Dayton Hudson Corporation. The EXPECT MORE. PAY LESS. trademark is filed in the Computer & Software Services & Scientific Services category with the following description:

retail department store services
expect more. pay less.

General Information

Serial Number75009319
Word MarkEXPECT MORE. PAY LESS.
Filing DateMonday, October 23, 1995
Status800 - REGISTERED AND RENEWED
Status DateTuesday, July 30, 2019
Registration Number2256194
Registration DateTuesday, June 29, 1999
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 16, 1997

Trademark Statements

Disclaimer with Predetermined Text"PAY LESS"
Goods and Servicesretail department store services

Classification Information

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, December 1, 1995
Primary Code042
First Use Anywhere DateSunday, January 30, 1994
First Use In Commerce DateMonday, January 31, 1994

Trademark Owner History

Party NameTARGET BRANDS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMINNEAPOLIS, MN 55403
Party NameDayton Hudson Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55402
Party NameDayton Hudson Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55402
Party NameDayton Hudson Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55402

Trademark Events

Event DateEvent Description
Tuesday, July 30, 2019NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, July 30, 2019REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Tuesday, July 30, 2019REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Monday, July 29, 2019CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, June 27, 2019TEAS SECTION 8 & 9 RECEIVED
Friday, June 29, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, September 4, 2013COUNTERCLAIM OPP. NO. 999999
Thursday, January 17, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 14, 2009REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, July 14, 2009REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, July 14, 2009ASSIGNED TO PARALEGAL
Monday, June 29, 2009TEAS SECTION 8 & 9 RECEIVED
Tuesday, March 29, 2005REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, February 23, 2005REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Wednesday, February 23, 2005TEAS SECTION 8 & 15 RECEIVED
Friday, May 9, 2003PAPER RECEIVED
Tuesday, June 29, 1999REGISTERED-PRINCIPAL REGISTER
Thursday, May 6, 1999OPPOSITION TERMINATED NO. 999999
Thursday, May 6, 1999OPPOSITION DISMISSED NO. 999999
Monday, June 1, 1998OPPOSITION INSTITUTED NO. 999999
Tuesday, January 13, 1998EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, December 16, 1997PUBLISHED FOR OPPOSITION
Friday, November 14, 1997NOTICE OF PUBLICATION
Monday, July 28, 1997APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, April 16, 1996PREVIOUS ALLOWANCE COUNT WITHDRAWN
Monday, April 1, 1996APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, March 18, 1996ASSIGNED TO EXAMINER

Related Keywords

less more expect services store department retail