| Serial Number | 88678918 |
| Word Mark | EX·CO |
| Filing Date | Monday, November 4, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 6, 2020 |
| Registration Number | 6171140 |
| Registration Date | Tuesday, October 6, 2020 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 26, 2020 |
| Description of Mark | The mark consists of the stylized wording "EX·CO" where the letter "E" is made of three black parallel horizontal bars with small squares to the left of each. The top square is light blue, the middle square is dark blue, and the bottom square is purple. The rest of the lettering, "X·CO", is in black. The color white represents background and is not claimed as a feature of the mark. |
| Goods and Services | Distribution of digital advertising content distributed via an embedded streaming multimedia player; advertising services, namely, creating branded content advertising campaigns; online advertising distribution services, namely, promoting and marketing the goods and services of others by distributing advertising material via digital media |
| Goods and Services | Software as a service (SAAS) services featuring software for creating, displaying, sharing, and embedding content on webpages to display video, interactive, and advertising content; software as a service (SAAS) services featuring software for creating interactive digital content and for sharing, displaying, and embedding content on websites; platform as a service (PAAS) featuring computer software platforms for creating interactive digital content and content sharing, displaying and embedding on websites; providing temporary use of online non-downloadable software and applications for use in creating interactive digital content and for sharing, displaying and embedding created content on websites in order to monetize digital media content |
| Pseudo Mark | EX CO |
| Indication of Colors claimed | The colors light blue, dark blue, purple, and black are claimed as a feature of the mark. |
| Certificate of Correction for Registration | In the statement, line 1, "limited liability company" should be deleted, and "limited company (ltd.)" should be inserted. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 7, 2019 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, November 19, 2019 |
| First Use In Commerce Date | Tuesday, November 19, 2019 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 7, 2019 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, November 19, 2019 |
| First Use In Commerce Date | Tuesday, November 19, 2019 |
| Party Name | EX.CO TECHNOLOGIES LTD |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 99 - Other |
| Address | TEL AVIV 6107075 IL |
| Party Name | Playbuzz Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Tel Aviv 6107075 IL |
| Party Name | Playbuzz Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Tel Aviv 6107075 IL |
| Party Name | Playbuzz Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Tel Aviv 6107075 IL |
| Event Date | Event Description |
| Thursday, November 7, 2019 | NEW APPLICATION ENTERED |
| Thursday, November 7, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, November 8, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, February 7, 2020 | ASSIGNED TO EXAMINER |
| Thursday, February 13, 2020 | NON-FINAL ACTION WRITTEN |
| Thursday, February 13, 2020 | NON-FINAL ACTION E-MAILED |
| Thursday, February 13, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, February 26, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, March 30, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 30, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 31, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, April 3, 2020 | FINAL REFUSAL WRITTEN |
| Friday, April 3, 2020 | FINAL REFUSAL E-MAILED |
| Friday, April 3, 2020 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, April 6, 2020 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Monday, April 6, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, April 6, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 7, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, April 17, 2020 | ASSIGNED TO LIE |
| Wednesday, May 6, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 26, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 26, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 21, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, July 22, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, August 4, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, July 22, 2020 | USE AMENDMENT FILED |
| Tuesday, August 4, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, August 6, 2020 | SU - PRIORITY ACTION WRITTEN |
| Thursday, August 6, 2020 | SU - PRIORITY ACTION E-MAILED |
| Thursday, August 6, 2020 | NOTIFICATION OF SU - PRIORITY ACTION E-MAILED |
| Friday, August 7, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, August 13, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, August 13, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, September 1, 2020 | SU - FINAL REFUSAL - WRITTEN |
| Tuesday, September 1, 2020 | FINAL REFUSAL E-MAILED |
| Tuesday, September 1, 2020 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Tuesday, September 1, 2020 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, September 2, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 2, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 2, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, September 3, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 6, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, April 13, 2022 | TEAS SECTION 7 REQUEST RECEIVED |
| Thursday, June 23, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, September 16, 2022 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, September 16, 2022 | CORRECTION UNDER SECTION 7 - PROCESSED |
| Tuesday, October 25, 2022 | NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED |
| Monday, October 6, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, October 21, 2025 | TEAS SECTION 8 & 15 RECEIVED |