ETHOS Trademark

Trademark Overview


On Friday, February 13, 2026, a trademark application was filed for ETHOS with the United States Patent and Trademark Office. The USPTO has given the ETHOS trademark a serial number of 99652532. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, February 13, 2026. This trademark is owned by Ethos Technologies Inc.. The ETHOS trademark is filed in the Insurance & Financial Services, Personal and Legal & Social Services categories with the following description:

Legal document preparation services; Preparation of legal documents for estate planning, namely, last wills, living trusts, living wills, powers of attorney, advance directives, and trust and estate related agreements; Providing legal information via a website

Insurance services, namely, underwriting, issuing and administration of life insurance; Providing life insurance rate quotes; Providing life insurance information; Issuance and administration of annuities; Annuity brokerage services
ethos

General Information


Serial Number99652532
Word MarkETHOS
Filing DateFriday, February 13, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, February 13, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesLegal document preparation services; Preparation of legal documents for estate planning, namely, last wills, living trusts, living wills, powers of attorney, advance directives, and trust and estate related agreements; Providing legal information via a website
Goods and ServicesInsurance services, namely, underwriting, issuing and administration of life insurance; Providing life insurance rate quotes; Providing life insurance information; Issuance and administration of annuities; Annuity brokerage services
Description of MarkThe mark consists of the stylized wording “ETHOS” in capital letters. The letter “O” is formed by a circular design comprised of two curved, crescent-shaped elements creating a swirl appearance within the circle.

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, February 13, 2026
Primary Code036
First Use Anywhere DateSaturday, August 31, 2019
First Use In Commerce DateSaturday, August 31, 2019

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, February 13, 2026
Primary Code045
First Use Anywhere DateSaturday, December 31, 2022
First Use In Commerce DateSaturday, December 31, 2022

Trademark Owner History


Party NameEthos Technologies Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressAustin, TX 78754

Trademark Events


Event DateEvent Description
Friday, February 13, 2026NEW APPLICATION ENTERED
Friday, February 13, 2026APPLICATION FILING RECEIPT MAILED