| Serial Number | 98871130 |
| Word Mark | ESTAVIVA |
| Filing Date | Monday, November 25, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 14, 2025 |
| Registration Number | 7981731 |
| Registration Date | Tuesday, October 14, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 26, 2025 |
| Pseudo Mark | ESTA VIVA |
| Goods and Services | Watchbands; Bead bracelets; Beads for making jewellery; Charm bracelets; Charms for collar jewelry and bracelet; Charms for jewelry; Charms for key chains; Charms for snap jewelry; Rubber or silicone wristbands in the nature of a bracelet; Wooden bead bracelets |
| Translation of Words in Mark | The English translation of "Esta viva" in the mark is "She's alive". |
| International Class | 014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments. |
| US Class Codes | 002, 027, 028, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, November 25, 2024 |
| Primary Code | 014 |
| First Use Anywhere Date | Friday, October 11, 2024 |
| First Use In Commerce Date | Friday, October 11, 2024 |
| Party Name | YiWuShiLongZhan E-Commerce Co., Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Jinhua City, Zhejiang 322009 CN |
| Party Name | YiWuShiLongZhan E-Commerce Co., Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Jinhua City, Zhejiang 322009 CN |
| Party Name | YiWuShiLongZhan E-Commerce Co., Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Jinhua City, Zhejiang 322009 CN |
| Event Date | Event Description |
| Monday, November 25, 2024 | NEW APPLICATION ENTERED |
| Saturday, April 26, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 14, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, May 21, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, May 21, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, July 9, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, July 9, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, July 9, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Wednesday, July 9, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, May 21, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, July 10, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, July 10, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 10, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, July 15, 2025 | NOTICE OF UNRESPONSIVE AMENDMENT - E-MAILED |
| Tuesday, July 15, 2025 | REPORT UNRESPONSIVE AMENDMENT - COMPLETED |
| Tuesday, July 15, 2025 | NOTIFICATION OF NOTICE OF UNRESPONSIVE AMENDMENT - E-MAILED |
| Wednesday, July 23, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, July 23, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, July 23, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 23, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, July 23, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 20, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 26, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 26, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 14, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 14, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |