| Serial Number | 99422085 |
| Word Mark | EST 1950 KING'S HAWAIIAN HILO, HAWAII NOTHING LIKE IT |
| Filing Date | Tuesday, September 30, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Monday, March 2, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | EST ONE THOUSAND NINE HUNDRED FIFTY KINGS HAWAIIAN HILO HAWAII NOTHING LIKE IT |
| Goods and Services | Bread, loaf bread, sliced bread, bread rolls, cluster rolls, individual rolls, sandwich rolls, sweet rolls, bakery goods, bakery products; pretzels; buns |
| Pseudo Mark | EST NINETEEN FIFTY KINGS HAWAIIAN HILO HAWAII NOTHING LIKE IT |
| Goods and Services | Drinking glasses, namely, tumblers |
| Goods and Services | Hats; Shirts; Socks; Sweatshirts; Outer jackets |
| Goods and Services | All-purpose carrying bags; Back packs; Tote bags; All-purpose reusable carrying bags |
| Goods and Services | Towels; Beach Towels |
| Description of Mark | The mark consists of a three pointed crown. Within the crown centered under the middle point are the words “EST 1950” in an arched shape. Below the words “EST 1950” is the word “KING’S”. Below the word “KING’S” is the word “HAWAIIAN”. Below the word “HAWAIIAN” are the words “HILO, HAWAII”. Below the crown are the words “NOTHING LIKE IT”. To the right of the word “IT” is a small three pointed crown. |
| Pseudo Mark | EST ONE NINE FIVE ZERO KINGS HAWAIIAN HILO HAWAII NOTHING LIKE IT |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 30, 2025 |
| Primary Code | 018 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 30, 2025 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 30, 2025 |
| Primary Code | 024 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 30, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 30, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Monday, June 30, 2025 |
| First Use In Commerce Date | Monday, June 30, 2025 |
| Party Name | King's Hawaiian Holding Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Torrance, CA 90501 US |
| Event Date | Event Description |
| Tuesday, September 30, 2025 | NEW APPLICATION ENTERED |
| Tuesday, September 30, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, February 19, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 19, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, February 20, 2026 | ASSIGNED TO EXAMINER |
| Monday, March 2, 2026 | NON-FINAL ACTION WRITTEN |
| Monday, March 2, 2026 | NON-FINAL ACTION E-MAILED |
| Monday, March 2, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |