ESSANO HYDRATION+ Trademark
Trademark Overview
On Tuesday, April 4, 2023, a trademark application was filed for ESSANO HYDRATION+ with the United States Patent and Trademark Office. The USPTO has given the ESSANO HYDRATION+ trademark a serial number of 97872318. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, May 6, 2025. This trademark is owned by Mix IP Limited. The ESSANO HYDRATION+ trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics; Depilatories; Perfumery; Antiperspirants and deodorants for personal use; Beauty masks for faces; Beauty soap; Body wash; Breath freshening sprays; Facial oils; Gel eye masks; Lip balm; Make-up removing preparations; Non-medicated mouth washes; Non-medicated skin serums; Non-medicated skin care preparations; Oils for cosmetic purposes; Shaving preparations; Shower and bath gel; Skin cleansers; Skin moisturizer; Skin toners; Sun care lotions; Sunscreen preparations; Suntanning preparations
General Information
| Serial Number | 97872318 |
| Word Mark | ESSANO HYDRATION+ |
| Filing Date | Tuesday, April 4, 2023 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, May 6, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 6, 2025 |
Trademark Statements
| Pseudo Mark | ESSANO HYDRATION PLUS |
| Goods and Services | Cosmetics; Depilatories; Perfumery; Antiperspirants and deodorants for personal use; Beauty masks for faces; Beauty soap; Body wash; Breath freshening sprays; Facial oils; Gel eye masks; Lip balm; Make-up removing preparations; Non-medicated mouth washes; Non-medicated skin serums; Non-medicated skin care preparations; Oils for cosmetic purposes; Shaving preparations; Shower and bath gel; Skin cleansers; Skin moisturizer; Skin toners; Sun care lotions; Sunscreen preparations; Suntanning preparations |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 27, 2023 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Mix IP Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | East Tamaki, Auckland 2013
NZ |
| Party Name | Mix IP Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | East Tamaki, Auckland 2013
NZ |
Trademark Events
| Event Date | Event Description |
| Friday, April 7, 2023 | NEW APPLICATION ENTERED |
| Thursday, April 27, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, December 29, 2023 | ASSIGNED TO EXAMINER |
| Monday, January 8, 2024 | NON-FINAL ACTION WRITTEN |
| Monday, January 8, 2024 | NON-FINAL ACTION E-MAILED |
| Monday, January 8, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 15, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 15, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 15, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 15, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, March 22, 2024 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Wednesday, April 30, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 6, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 6, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
