EQUITY SHIELD Trademark

Trademark Overview

On Thursday, September 27, 2012, a trademark application was filed for EQUITY SHIELD with the United States Patent and Trademark Office. The USPTO has given the EQUITY SHIELD trademark a serial number of 85740066. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, May 21, 2024. This trademark is owned by Subaru of America, Inc.. The EQUITY SHIELD trademark is filed in the Insurance & Financial Services category with the following description:

Insurance services, namely, underwriting extended warranty contracts in the field of automobiles featuring coverage for vehicle repair, labor costs for vehicle repair, parts replacement, towing allowance for covered repairs, and tire and wheel repair or replacement; underwriting and administering automobile financial gap insurance in the nature of debt cancellation agreements
equity shield

General Information

Serial Number85740066
Word MarkEQUITY SHIELD
Filing DateThursday, September 27, 2012
Status800 - REGISTERED AND RENEWED
Status DateTuesday, May 21, 2024
Registration Number4486020
Registration DateTuesday, February 18, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 4, 2013

Trademark Statements

Goods and ServicesInsurance services, namely, underwriting extended warranty contracts in the field of automobiles featuring coverage for vehicle repair, labor costs for vehicle repair, parts replacement, towing allowance for covered repairs, and tire and wheel repair or replacement; underwriting and administering automobile financial gap insurance in the nature of debt cancellation agreements
NOT AVAILABLE"EQUITY"

Classification Information

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, October 4, 2012
Primary Code036
First Use Anywhere DateFriday, August 1, 2008
First Use In Commerce DateFriday, August 1, 2008

Trademark Owner History

Party NameSubaru of America, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCamden, NJ 08103
Party NameSubaru of America, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressCherry Hill, NJ 08002
Party NameSubaru of America, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCherry Hill, NJ 08002

Trademark Events

Event DateEvent Description
Friday, February 1, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, October 1, 2012NEW APPLICATION ENTERED
Thursday, October 4, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, January 26, 2013ASSIGNED TO EXAMINER
Friday, February 1, 2013NON-FINAL ACTION WRITTEN
Friday, February 1, 2013NON-FINAL ACTION E-MAILED
Wednesday, April 3, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, April 3, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, April 26, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, April 3, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, April 11, 2013EXAMINERS AMENDMENT -WRITTEN
Thursday, April 11, 2013EXAMINERS AMENDMENT E-MAILED
Thursday, April 11, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, April 11, 2013EXAMINER'S AMENDMENT ENTERED
Thursday, April 11, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, April 25, 2013ASSIGNED TO LIE
Wednesday, May 15, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 4, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, October 25, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, December 28, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, January 9, 2014ASSIGNED TO LIE
Friday, January 10, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, June 4, 2013PUBLISHED FOR OPPOSITION
Tuesday, July 30, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, September 23, 2013TEAS STATEMENT OF USE RECEIVED
Monday, September 23, 2013USE AMENDMENT FILED
Tuesday, October 29, 2013STATEMENT OF USE PROCESSING COMPLETE
Saturday, January 11, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, February 18, 2014REGISTERED-PRINCIPAL REGISTER
Wednesday, June 13, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, February 18, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, January 6, 2020TEAS SECTION 8 & 15 RECEIVED
Saturday, February 29, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, February 29, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, February 29, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, February 18, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, February 8, 2024TEAS SECTION 8 & 9 RECEIVED
Tuesday, May 21, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, June 13, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, May 21, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, May 21, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, May 21, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

shield equity repair vehicle underwriting insurance replacement tire covered repairs wheel administering