| Serial Number | 97693566 |
| Word Mark | EQUITY ANIMAL |
| Filing Date | Monday, November 28, 2022 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, April 23, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 27, 2024 |
| Goods and Services | Entertainment services, namely, providing an online interactive database of videos and user generated content containing digital images, photos, text, graphics, music, audio, video clips, multimedia content, and visual and audio performances in the field of Investor relations, financial research and analysis; Providing non-downloadable online music videos over the Internet or other communications networks; Entertainment services in the nature of ongoing television series and movies in the fields of action adventure, animation, anime, biography, classics, comedy, crime, documentary, drama, faith, family, fantasy, film-noir, history, horror, international, musical, mystery, romance, science fiction, sports, thrillers, war, and westerns; entertainment services in the nature of conducting exhibitions and conventions concerning television and film, and television and film characters; entertainment services in the nature of development, creation, production, distribution, and post-production of motion picture films, television shows, special events, and multimedia entertainment content; entertainment services in the nature of a live theatrical, musical or comedic performance; amusement park services; production and distribution of motion picture films and television shows; providing entertainment services via a global communication network in the nature of online games and websites featuring a wide variety of general interest entertainment information relating to motion picture films, television show programs, musical videos, related film clips, photographs, and other multimedia materials; providing online non-downloadable video clips and other multimedia digital content containing audio, video, artwork, and/or text from or related to an ongoing television series; providing a website featuring entertainment information; providing online computer, electronic and video games; Entertainment services, namely, providing temporary use of non-downloadable interactive games; providing non-downloadable films and television shows via a video-on-demand transmission service; Entertainment information namely, providing information, reviews, and recommendations regarding movies and television shows via a website and video-on-demand transmission services; Entertainment information; television show and film production services; entertainment services in the nature of development, creation, production, post-production, and distribution of motion picture films, television shows, filmed television specials and multimedia entertainment content; education services, namely, providing classes, workshops, and seminars in the field of film, television show, and video production; training services, namely, providing training in the field of television and film production for employees and contractors in the television and film industries |
| Goods and Services | Downloadable software for creating, producing, editing, manipulating, transmitting, uploading, downloading, and sharing electronic media, multimedia content, videos, movies, pictures, images, text, photos, user-generated content, audio content, and information via the Internet and other communications networks; Downloadable software for film, television show, and video production; downloadable mobile applications for film, television show, and video production; downloadable computer programs for film, television show, and video production; downloadable software to facilitate the technical production of film and television shows and the planning of film and television production projects; downloadable software in the nature of a mobile application for users to organize and collaborate on film, television show, and video production projects; downloadable software for operating employee and contractor trainings and simulations; downloadable software for use in recruiting and contacting employee and vendor candidates, selecting and screening candidates and storing and retrieving candidate information; downloadable software for use by the film, television, and post-production industries, namely, software for content management, task management, and project management; downloadable software for electronic communications, namely, for facilitating chats, email and discussions; downloadable software in the nature of a mobile application for providing an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking in the fields of film and television production; downloadable software for managing payroll and company expenses, employee communication, and uploading documents in the fields of film and television production |
| Goods and Services | Dresses; Hats; Jeans; Leggings; Lingerie; Pants; Scarves; Shoes; Shorts; Skirts; Sweatshirts; T-shirts; Underwear; Athletic shirts; clothing belts; Hoodies; clothing jackets; Long-sleeved shirts; Polo shirts; Athletic pants; Yoga pants |
| Goods and Services | Advertising, marketing and promotion services; Development and production of the advertising content of banners and signs for advertising, promotional, or marketing purposes; Development of marketing strategies and concepts; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; Marketing consulting; Marketing consulting, namely, development of marketing campaigns for others; Marketing plan development; Marketing services in the field of web site traffic optimization; Marketing services in the nature of email marketing; Marketing services, namely, promoting or advertising the goods and services of others; Marketing the goods and services of others; Advertising agencies specializing in marketing strategies to promote businesses; Advertising and marketing consultancy; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Branding services, namely, consulting, development, management and marketing of brands for businesses and/or individuals; Business management consulting with relation to strategy, marketing, sales, operation, product design particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; Creative marketing plan development services; Development of marketing concepts; Direct marketing advertising for others; Promoting, advertising and marketing on-line web sites of others; Promotion, advertising and marketing of on-line websites; Providing marketing consulting in the field of social media; public relations; business consulting and advisory services in the field of investor relations; business consulting services and business information in the field of strategic corporate communications, investor relations; development of marketing strategies in the fields of corporate brand awareness, customer relations and investor relations |
| Goods and Services | Providing online non-downloadable software for film, television show, and video production; providing online non-downloadable software to facilitate the technical production of film and television shows and the planning of film and television production projects; providing online non-downloadable software for users to organize and collaborate on film, television show, and video production projects; providing online non-downloadable software for operating employee and contractor trainings and simulations; providing online non-downloadable software for use in recruiting and contacting employee and vendor candidates, selecting and screening candidates and storing and retrieving candidate information; providing online non-downloadable software for use by the film, television, and post-production industries, namely, software for content management, task management, and project management; providing online non-downloadable software for electronic communications, namely, for facilitating chats, email and discussions; computer services, namely, creating an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking in the fields of film and television production; providing online non-downloadable software for managing payroll and company expenses, employee communication, and uploading documents in the fields of film and television production |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 1, 2022 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, January 1, 1970 |
| First Use In Commerce Date | Thursday, January 1, 1970 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 1, 2022 |
| Primary Code | 025 |
| First Use Anywhere Date | Thursday, January 1, 1970 |
| First Use In Commerce Date | Thursday, January 1, 1970 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 1, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, January 1, 1970 |
| First Use In Commerce Date | Thursday, January 1, 1970 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 1, 2022 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, January 1, 1970 |
| First Use In Commerce Date | Thursday, January 1, 1970 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, December 23, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | Thursday, January 1, 1970 |
| First Use In Commerce Date | Thursday, January 1, 1970 |
| Party Name | Equity Animal, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Brooklyn, US 11211 |
| Party Name | Equity Animal, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Brooklyn, US 11211 |
| Event Date | Event Description |
| Thursday, September 7, 2023 | ASSIGNED TO EXAMINER |
| Thursday, December 1, 2022 | NEW APPLICATION ENTERED |
| Thursday, December 1, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, October 2, 2023 | NON-FINAL ACTION WRITTEN |
| Friday, December 22, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, October 2, 2023 | NON-FINAL ACTION E-MAILED |
| Monday, October 2, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, December 22, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 23, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Saturday, December 23, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, January 23, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 23, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, January 23, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, January 23, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 7, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, February 7, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 27, 2024 | PUBLISHED FOR OPPOSITION |
| Monday, March 4, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 23, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |