EQUITRUST Trademark

Trademark Overview

On Thursday, November 2, 2000, a trademark application was filed for EQUITRUST with the United States Patent and Trademark Office. The USPTO has given the EQUITRUST trademark a serial number of 76157956. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, November 15, 2022. This trademark is owned by FBL FINANCIAL GROUP, INC.. The EQUITRUST trademark is filed in the Insurance & Financial Services category with the following description:

Life insurance underwriting, banking, fund investment, investment brokerage and mutual fund brokerage services
equitrust

General Information

Serial Number76157956
Word MarkEQUITRUST
Filing DateThursday, November 2, 2000
Status800 - REGISTERED AND RENEWED
Status DateTuesday, November 15, 2022
Registration Number2595710
Registration DateTuesday, July 16, 2002
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 18, 2001

Trademark Statements

Pseudo MarkEQUITABLE TRUST
Goods and ServicesLife insurance underwriting, banking, fund investment, investment brokerage and mutual fund brokerage services

Classification Information

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, November 14, 2000
Primary Code036
First Use Anywhere DateThursday, March 15, 2001
First Use In Commerce DateThursday, March 15, 2001

Trademark Owner History

Party NameEQUITRUST LIFE INSURANCE COMPANY
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWEST DES MOINES, IA 50266
Party NameEQUITRUST LIFE INSURANCE COMPANY
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266
Party NameFBL FINANCIAL GROUP, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266
Party NameFBL FINANCIAL GROUP, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266
Party NameFBL FINANCIAL GROUP, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Trademark Events

Event DateEvent Description
Wednesday, August 29, 2001NOTICE OF PUBLICATION
Wednesday, March 7, 2001ASSIGNED TO EXAMINER
Monday, March 12, 2001EXAMINER'S AMENDMENT MAILED
Thursday, March 15, 2001APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, September 18, 2001PUBLISHED FOR OPPOSITION
Tuesday, December 11, 2001NOA MAILED - SOU REQUIRED FROM APPLICANT
Friday, January 4, 2002USE AMENDMENT FILED
Thursday, February 7, 2002STATEMENT OF USE PROCESSING COMPLETE
Tuesday, February 12, 2002ASSIGNED TO EXAMINER
Tuesday, February 12, 2002ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, July 16, 2002REGISTERED-PRINCIPAL REGISTER
Thursday, February 10, 2005PAPER RECEIVED
Tuesday, September 26, 2006REVIEW OF CORRESPONDENCE COMPLETE
Thursday, February 28, 2008PAPER RECEIVED
Thursday, February 28, 2008REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Wednesday, March 5, 2008ASSIGNED TO PARALEGAL
Tuesday, August 12, 2008REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, January 27, 2009CASE FILE IN TICRS
Wednesday, December 7, 2011AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, January 11, 2013TEAS SECTION 8 & 9 RECEIVED
Friday, January 11, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Sunday, January 27, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, January 27, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sunday, January 27, 2013REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, January 28, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Wednesday, May 14, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, August 16, 2018TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 16, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, May 11, 2022TEAS SECTION 8 & 9 RECEIVED
Thursday, July 14, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, July 14, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, November 15, 2022REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, July 14, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 14, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, July 14, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, November 15, 2022CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, November 15, 2022REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Tuesday, November 15, 2022NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, November 15, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, November 15, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, November 15, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, November 15, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

equitrust brokerage investment fund mutual services insurance underwriting life banking