| Serial Number | 90781937 |
| Word Mark | EQUECO |
| Filing Date | Friday, June 18, 2021 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, May 7, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 12, 2024 |
| Description of Mark | The mark consists of the wording "EQUECO" in stylized black font to the right of three oval horizontal bands, with the top one in green and the bottom two in blue. |
| Goods and Services | Downloadable cloud-based software for search engine marketing automation; Downloadable cloud-based computer software for search engine optimization; Downloadable cloud-based computer software for display advertising automation Downloadable cloud-based search marketing software; Downloadable cloud-based computer software for advertising in the nature of digital marketing |
| Indication of Colors claimed | The color(s) black, blue and green is/are claimed as a feature of the mark. |
| Goods and Services | Business consulting services in the field of search engine marketing automation; Search engine optimization for sales promotion, namely, services to optimize paid and organic performance in search engines; Services to optimize display marketing performance; Services to optimize social media marketing performance; Services to optimize performance marketing; digital marketing services |
| Goods and Services | Software as a service (SaaS) featuring software for search engine marketing automation; search engine optimization; Software as a service (SaaS) featuring software for display advertising automation; Software as a service (SaaS) featuring software for marketing automation; Computer programing, namely, programming of software for Internet platforms, Providing temporary use of non-downloadable cloud-based software for search engine marketing automation; Providing temporary use of non-downloadable cloud-based computer software for search engine optimization; Providing temporary use of non-downloadable cloud-based computer software for display advertising automation; Providing temporary use of non-downloadable cloud-based search marketing software; Providing temporary use of non-downloadable cloud-based computer software for advertising in the nature of digital marketing |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 30, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 3, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 3, 2021 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | EQUECO, INC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Newton, MA 02468 |
| Party Name | EQUECO, INC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Newton, MA 02468 |
| Event Date | Event Description |
| Thursday, March 10, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, June 22, 2021 | NEW APPLICATION ENTERED |
| Friday, September 3, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 4, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, March 15, 2022 | NON-FINAL ACTION WRITTEN |
| Thursday, September 15, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 15, 2022 | NON-FINAL ACTION E-MAILED |
| Tuesday, March 15, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, September 15, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, September 16, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 17, 2022 | FINAL REFUSAL WRITTEN |
| Monday, October 17, 2022 | FINAL REFUSAL E-MAILED |
| Monday, October 17, 2022 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, April 17, 2023 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Monday, April 17, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, April 17, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, May 30, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, May 30, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 30, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, May 30, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, May 30, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, June 13, 2023 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, June 21, 2023 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Monday, July 10, 2023 | NON-FINAL ACTION WRITTEN |
| Monday, July 10, 2023 | NON-FINAL ACTION E-MAILED |
| Monday, July 10, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, October 24, 2023 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Tuesday, October 24, 2023 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |
| Tuesday, October 24, 2023 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Sunday, December 24, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Sunday, December 24, 2023 | TEAS PETITION TO REVIVE RECEIVED |
| Wednesday, January 31, 2024 | ASSIGNED TO PETITION STAFF |
| Thursday, February 1, 2024 | PETITION GRANTED - RESPONSE RECEIVED |
| Thursday, February 1, 2024 | ASSIGNED TO LIE |
| Thursday, February 1, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, February 1, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, February 1, 2024 | NOTICE OF REVIVAL - E-MAILED |
| Friday, February 2, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, February 2, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Friday, February 2, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, February 2, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Friday, February 2, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 21, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, February 21, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 12, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 12, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 7, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |