EQUATE BEAUTY Trademark

Trademark Overview


On Tuesday, June 24, 2014, a trademark application was filed for EQUATE BEAUTY with the United States Patent and Trademark Office. The USPTO has given the EQUATE BEAUTY trademark a serial number of 86319238. The federal status of this trademark filing is REGISTERED as of Tuesday, January 2, 2018. This trademark is owned by Wal-Mart Stores, Inc.. The EQUATE BEAUTY trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Body wash; Deodorants and antiperspirants for personal use; Hand soaps; Shaving foam; Shaving gel
equate beauty

General Information


Serial Number86319238
Word MarkEQUATE BEAUTY
Filing DateTuesday, June 24, 2014
Status700 - REGISTERED
Status DateTuesday, January 2, 2018
Registration Number5370345
Registration DateTuesday, January 2, 2018
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 30, 2014

Trademark Statements


Goods and ServicesBody wash; Deodorants and antiperspirants for personal use; Hand soaps; Shaving foam; Shaving gel
Disclaimer with Predetermined Text"BEAUTY"

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, July 1, 2014
Primary Code003
First Use Anywhere DateMonday, October 19, 2015
First Use In Commerce DateMonday, October 19, 2015

Trademark Owner History


Party NameWALMART APOLLO, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressBENTONVILLE, AR 72716

Party NameWALMART APOLLO, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressBENTONVILLE, AR 72716

Party NameWal-Mart Stores, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBentonville, AR 727160215

Party NameWal-Mart Stores, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBentonville, AR 727160215

Party NameWal-Mart Stores, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBentonville, AR 727160215

Trademark Events


Event DateEvent Description
Wednesday, March 1, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, January 2, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, August 12, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, August 12, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 12, 2021TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, August 12, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 12, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 12, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, February 22, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, February 22, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, February 22, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 18, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 18, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, March 21, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, January 2, 2018REGISTERED-PRINCIPAL REGISTER
Wednesday, December 13, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, November 30, 2017NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, November 29, 2017ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, November 13, 2017ASSIGNED TO EXAMINER
Monday, November 6, 2017STATEMENT OF USE PROCESSING COMPLETE
Monday, October 16, 2017USE AMENDMENT FILED
Monday, October 16, 2017TEAS STATEMENT OF USE RECEIVED
Thursday, August 17, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, August 16, 2017SOU EXTENSION 5 GRANTED
Thursday, July 27, 2017SOU EXTENSION 5 FILED
Thursday, July 27, 2017TEAS EXTENSION RECEIVED
Thursday, February 16, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, February 14, 2017SOU EXTENSION 4 GRANTED
Tuesday, February 14, 2017SOU EXTENSION 4 FILED
Tuesday, February 14, 2017TEAS EXTENSION RECEIVED
Wednesday, October 26, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 7, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, June 6, 2016SOU EXTENSION 3 GRANTED
Monday, May 23, 2016SOU EXTENSION 3 FILED
Monday, May 23, 2016TEAS EXTENSION RECEIVED
Tuesday, February 23, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, February 22, 2016SOU EXTENSION 2 GRANTED
Friday, January 29, 2016SOU EXTENSION 2 FILED
Friday, January 29, 2016TEAS EXTENSION RECEIVED
Tuesday, August 25, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 24, 2015SOU EXTENSION 1 GRANTED
Thursday, August 6, 2015SOU EXTENSION 1 FILED
Sunday, August 23, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, August 6, 2015TEAS EXTENSION RECEIVED
Tuesday, February 24, 2015NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, December 30, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 30, 2014PUBLISHED FOR OPPOSITION
Wednesday, December 10, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 25, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, November 24, 2014ASSIGNED TO LIE
Wednesday, November 5, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 5, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, November 5, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 5, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 16, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, September 16, 2014NON-FINAL ACTION E-MAILED
Tuesday, September 16, 2014NON-FINAL ACTION WRITTEN
Tuesday, September 16, 2014ASSIGNED TO EXAMINER
Tuesday, July 1, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, June 27, 2014NEW APPLICATION ENTERED