| Serial Number | 90716347 |
| Word Mark | ENDOTYPE FORMULA |
| Filing Date | Monday, May 17, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 20, 2024 |
| Registration Number | 7307654 |
| Registration Date | Tuesday, February 20, 2024 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 5, 2023 |
| Description of Mark | The mark consists of two curving multicolor lines in the center and they have four dots one each line spaced throughout the lines. The lines loosely intertwine back and forth. The line that begins on the left side starts as purple and then transitions to red then to orange then to green and then to turquoise, and has a purple dot, followed by a red dot, then a green dot, and ends with a turquoise dot. The line that starts on the right side starts as dark blue and then transitions to orange then red then purple and then light blue, and has a dark blue dot, followed by an orange dot, then a purple dot, and ends with a light blue dot. Starting on the right side of the two lines, a multi-colored line, beginning near the middle of the twin lines curves out and over the top of the lines and curves around lines on the left side and creates a half-circle around the lines. On the left side of the lines, another multi-colored line beginning near the middle but lower than the line on the right side curves around the bottom of the lines and curves around to the top creating another halfcircle. The two curving lines do not touch the two intertwining lines nor each other. The two curved lines start as light blue and transition into turquoise then green then yellow then orange then red and then purple. To the right of this symbol are the words ENDOTYPE FORMULA in stylized black lettering. The white represents background, outlining, shading and/or transparent areas and is not part of the mark. |
| Pseudo Mark | ENDO TYPE FORMULA |
| Indication of Colors claimed | The color(s) purple, red, orange, green, turquoise, dark blue, light blue, yellow, and black is/are claimed as a feature of the mark. |
| Goods and Services | Personality testing for business purposes featuring a personality profiling system |
| Disclaimer with Predetermined Text | "FORMULA" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 18, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, June 13, 2018 |
| First Use In Commerce Date | Wednesday, June 13, 2018 |
| Party Name | Endotype Formula, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Merrimac, WI 53561 |
| Party Name | Endotype Formula, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Merrimac, WI 53561 |
| Party Name | Endotype Formula, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Merrimac, WI 53561 |
| Event Date | Event Description |
| Tuesday, February 20, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, February 20, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 5, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 5, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 15, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, November 2, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 1, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, November 1, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, November 1, 2023 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Tuesday, October 17, 2023 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Tuesday, October 17, 2023 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Monday, July 17, 2023 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Monday, July 17, 2023 | FINAL REFUSAL E-MAILED |
| Monday, July 17, 2023 | FINAL REFUSAL WRITTEN |
| Thursday, June 22, 2023 | NOTICE OF REVIVAL - E-MAILED |
| Thursday, June 22, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, June 22, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 21, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, June 21, 2023 | PETITION TO REVIVE-GRANTED |
| Wednesday, June 21, 2023 | TEAS PETITION TO REVIVE RECEIVED |
| Friday, April 21, 2023 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Friday, April 21, 2023 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |
| Friday, April 21, 2023 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Monday, October 3, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, October 3, 2022 | NON-FINAL ACTION E-MAILED |
| Monday, October 3, 2022 | NON-FINAL ACTION WRITTEN |
| Monday, October 3, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 3, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, October 1, 2022 | ASSIGNED TO LIE |
| Monday, August 22, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 22, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, February 22, 2022 | NON-FINAL ACTION E-MAILED |
| Tuesday, February 22, 2022 | NON-FINAL ACTION WRITTEN |
| Friday, February 18, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, February 18, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, February 18, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, January 26, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, January 26, 2022 | NON-FINAL ACTION E-MAILED |
| Wednesday, January 26, 2022 | NON-FINAL ACTION WRITTEN |
| Tuesday, January 25, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, August 17, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, August 16, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |